Diva Dressing Down

I caught a snatch of a female-orientated glossy with thumbnails of clothes designers depicting their routes to success.  Being a rep you’ll understand, I was reading it upside-down, as a woman in a cafe sitting opposite me tucked in.  One quoted a former fashion-maker, Jean Muir, as providing a key peice of advice:

“if you don’t like it, you won’t sell it”

This applies to anything.  If you love your product, tell everyone that you do.  With lashings of why on top.  If you don’t love your product, then why are you selling it?  At the very least, remind yourself what you loved about it back in the day and re-invigorate your selling.

Subscribe to Salespodder

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.
jamie@example.com
Subscribe