Salespodder

Latest — Jul 4, 2022

Cartoon Creativity Trio

A silly season trip into the powerful world of the Sales cartoon. All from the pen of Mark Anderson. First up, a Case Wall. View this post on Instagram A post shared by Mark Anderson (@andertoons) I do find these walls and boards terrific devices when applied to our selling

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Xenoglossy Poleoglossy Hubris

Throughout this year so far, I've hit my head a fair few times against the brick wall that is the 'unconscious incompetent'. Given my wealth of experience, especially from my many days of business tech New Product Rescue, I was half-expecting it. Not quite though, to this scale. I have

Generation Hustle on Serviced Offices

Or as disgraced WeWork founder Adam Neumann likely never called them, co-working spaces. A concept far too old hat and concrete, which he quickly morphed into something altogether more ethereal. By way of example, here's a couple of his quotes from the Generation Hustle tv series of 2021; "we're as

Susie Dent Sales Words of the Day

Any gameshow going since 1982 must be doing something right? British daytime telly staple Countdown features word-based quizzing. With expert 'adjudicator' adding considerable colour from 'Dictionary Corner'. Susie Dent in this slot enjoys quite the fanbase. Her twitter feed features the addictive 'word of the day'. An obscure, sometimes defunct

If 84pc of Digital Transformations Fail then What Hope for Video Selling?

There's an infamous, oft-referenced survey in the tech world; 84% of digital transformation projects fail to reach their objectives. Widely publicised (see via Forbes) back as 2016 dawned, the 'survey' suggests that in this pursuit, disaster is the norm. Should I have been surprised to see this headline feature in

Charging Hack Hammock

View this post on Instagram A post shared by salespodder (@salespodder) Oh how we mocked. Then thought back to when we'd wished we knew this trick. Even if it does make tripping over, screen breaks and burning down the building more likely. The Hack has become a powerful concept this

If Your Job Could Have One App

What's a startup that you want to manifest into existence? — TechCrunch+ (@TechCrunchPlus) June 10, 2022 Now there's a question. The s'posed gorilla in the room of daily tech co reporting may have fallen from its one time loftiness. Given the paucity of replies. As you can see

Intensity Over Targets & Figures

"It's never based on targets and figures. It's about the intensity."So spoke cricket World Cup winning 50-over captain of England, Eoin Morgan. Reflecting on Friday's world record score against the Dutch. A total just two shy of the vaunted 500. I blog on this essential underpinning theme often. For

Letter Header Box

Top right of a formal business letter. Just underneath the letterhead logo of sender. Opposite side to recipient address. Seen this kind of treatment before? I got into the habit a while back adopting the technique of online mag pieces. Where they'd use the marker such as 5 MIN READ.

Sales Jaunt Mismatches

The 45 minutes I've just spent going through check-in and airport security made me dream of the good old days back in 2020 when you just clicked "Join Meeting". — Rory Sutherland (@rorysutherland) June 17, 2022 Not everyone shares this view above of our Nudger-in-Chief. Even