Copy Kloppo Creed

It’s quite the honeymoon German coach of Liverpool, Jurgen Klopp, is enjoying in English football.

Fans, opponents and media alike all lavish praise.

In the build up to the knife-edge Europa League second leg, I couldn’t help but mention his comments before a sucker punch one-nil loss away in the first.

Here’s a brief summary of that pre-match press conference final exchange;

journo: Do you need a goal […a double-counting away goal]?

kloppo: “I want to score.”

journo: So must you?

kloppo: “Preparation is about the performance, not the result.”

journo: [pause…]

kloppo: “The result is always the result of the performance.”

Sport. Sales. Success.

Surely the winning attitude is the same.