Topic

anti-biscuit dunking

A collection of 15 issues

Junk Selling

The disparaging label Junk Science is a well-known adjunct to biased, rigorous or plain flawed findings based on what cannot be considered "fact". The pandemic served up a slew of such. One stubborn problem with their inevitably clickbait apocalyptic proclamations, is that true insight was swamped. Actual data-led hypotheses, policy

Do You Miss This Cafe Cake Counter Trick?

Another finding from the world of retail. This time, from a marble counter festooned with cloche entombed afternoon treats. That one front-left contained the juice of a dozen oranges. I have sat at the other end of this tabletop. I heard several inquisitive teatime-treaters ask what the offerings are. The

How Food Intolerance Allergy Festers Inside Your Big Account

So a friend of mine was concerned she had food allergies. She decided to go for testing. Part of the documentation she received featured this ‘fact’; food intolerance is 60% of human illness It also stated that there are supposedly three stages. Stage One is where there is an immediate,

The Importance Of Seeing The Whites Of Their Eyes

If I were the twitterer, there’s an obvious headline to grab here… @sellers OMG half of all vendors have lost a customer recently simply because they’ve not sat down with them enough Are you Up or Down on that measure? Makes a welcome change from

The Same Malaise Everywhere

So, there I was working away at someone else’s home office. It was 1030. On a sunny, warm April Thursday. In the shadow of Table Mountain. The lady of the house answered the landline. I wrote down what she said over the next minute or so. Can you

Rent Turnover Ratio

I was doing a little job for someone that involved a customer profitability analysis. One element reminded me of the time in the Nineties when I spent a day with an office supplies salesteam in Torquay. A thoroughly enjoyable day ended with me keen to sample the nightlife of the

An Orchard Of Bad Apples

Shopfloor selling is in a terrible state. In fact, it’s so rare to find adequate, let alone impressive, retail sales skills that when you do, you put it down to a fluke of personal individual brilliance. In a glittering Apple store the other day, what kind of sales skill

Answer The Question

I’ve recently tasked myself with a small piece of admin. I want to move one of my business strands towards a separate standalone endeavour. As such I pursued the seemingly simple step of setting up some serviced office capability as a stage one. I have a soft spot

+15% Credit Crunch Impact

Listening to BBC Radio 4 most mornings recently, they’ve an innovative approach to consistent programming. Eight o’clock, Business Editor Robert Peston talks you through constructing your own gallows. Quarter-past eight, a pair of luminaries recommend their take on which rope makes the sturdiest knot and how

More Sales Reality TV

The doyen of business reality telly has got to be ex-ICI Chairman John Harvey-Jones, with his awesome Troubleshooter series throughout the early Nineties. Since then, several pop-tv shows have introduced helping businesses escape dire straits (like the aforementioned show), pitting contestants against one another for dream jobs, through to start-up