Topic

quirky

ideas and experiences with a selling angle that come from left-field

Ensure Best Idea Wins

These whippersnapper creative sparks are discussing their indie-pop track, Love Me Right. Sung by the young lady (top) and the vibe from its canny producer (bottom). Kudos to anyone baring their sticky drinks cabinet on a zoom call. Always with a keen ear for the creative process, I got struck

Sales Lessons from South African-born Briton Who Kept Gates Awake at Night

Dr David Potter died recently aged 82. Back in 1980 the 'maverick academic' founded an English computer company, Psion. Quite the legacy, it begat Apple VPs, revolutionary chip makers and the world's first hand-held computer with market-making digital personal organiser (PDAs as then called, pre-smartphones). I

Worm Patter Price Punch

"The vulgar topic of bills was avoided. He did hint that carers would be paid more but there was no explanation how. Sales people use the same technique. They are trained not to mention the cost of a subscription until the end of their patter. Worm yourself into their

How Latest EU Project Fiasco Helps You Beat Bigger Bangs

Any organisation ran by its bureaucrats soon becomes not fit for purpose. With the EU running way past this point, even when one member state quits in no small part due to such dysfunction a decade back, can it ever be saved? Never passing up a chance to show the

Breaking The Pattern

British politics for the past decade: 1. New Prime Minister arrives. 2. Same policies on immigration, economy, eco bs, crime as before. 3. Same civil service dysfunction & public discontents. 4. Forced out. 5. New Prime Minister arrives. 6. Repeat Systematic change, not… — Douglas Carswell🇬🇧🇺🇸 (@DouglasCarswell) June 20, 2026 Wherever

Case Overstating

"isn't overstating one’s case sometimes the best way of drawing attention to it?" - Michael Mosbacher, English broadsheet mover This assertion when selling has something going for it. And something dangerous in it. For as I've long urged salespeople, "cheating isn'

Shepherd Wins Second Bet

Here's an ol' joke. I've seen in only a couple of the web's dusty corners. A man was driving along when he came across a flock of sheep. He pulled over, got out of his car, and walked over to the shepherd. “Are

Bringing Production Designer Details to Prospects

Or as swipe files templates tell me this post ought be titled; Smell the Scenery - What a Hollywood Legend Teaches Us About the Perfect Demo. And how about this option, from an AI bot; The Godfather of Great Demos: Why the Best Demos Often Feel Like No Demo At

Does The LEO Objection Handle Still Work Today?

My recent post remembering perhaps the first ever Enterprise computer system brought to mind on ol' example from them too. Hailing from the once-worthwhile In Business podcasts. It recalled LEO. Fundamental in the evolution of the business computer Not from a research lab, nor tech giant, but rather the

Tea Shop Pioneered Computer-Enhanced Productivity

Yes, it's true. When I first fell into the business world of computing, one company had mythical status. For the first (anywhere?) such machine that actually ran a business was made not by a computer company. Although apparently sparked by a trip from England that saw some of