salespodder

salespodder

http://salespodder.com

How Golf Champ Rory's Trigger Words Will Raise Your Sales

One for the golfing rep. Process Spot Two magic little words for Rory McIlroy. He teased the sporting press corp during 2014. He’d only share which two words were driving him should he win that week’s major, The Open. Most of the hacks apparently bet that it was

How To Secure The Vote With Your 60-second Opening Statement

So it’s General Election time in the country of my birth. Opposition candidates scramble to attend one of several “tv debates”. They are highly regimented. Each hopeful cut off should they dare to exceed their allotted time. Every such scrum seems to kick-off the same way. The sixty second

Generation Forward Slash Repping

One trend that finally seems to be everywhere is the exploding “slash generation/the future of work”. Generation Forward Slashare people who eschew typical 9-5, sole employer status. Self-descriptions such as these I read in The Times now abound; cafe owner / festival organiser social entrepreneur / set builder musician / holiday lets

Working The Paradigm Shift

A solar powered plane [http://www.solarimpulse.com]currently flies round-the-world. Its Swiss creators bemoan the airline industry’s doubt – verging on open hostility – towards their plans. One of them, Bertrand Piccard, referred to this (clearly unfounded) criticism with a delicious line; > The people that made candles didn’t

Don't Worry About Rockstar Pie Chart Colours

[https://salespodder.com/content/images/wordpress/2015/03/brianmay-commondecency-piechart.jpg] This is Brian May [http://www.brianmay.com/brian/briannews/briannewsmar15.html#19]. Once multi-platinum, stadium-filling guitarist of rock legends Queen. Today an astronomer doctorate and environmental campaigner for badgers. He now has a new cause. Common Decency aims to

Sway - The Irresistible Pull Of Irrational Behaviour (2008)

This pop-pysche book from 2008 aims to tell us why we make poor decisions. And how to make better ones. As with all texts in this genre, Sway [http://www.swaybook.com/]‘s strength lies in the examples used. The reasons why practically the world’s most experienced pilot caused

See The Shape

[https://salespodder.com/content/images/wordpress/2013/03/photo-1.jpg] [/content/images/wordpress/2013/03/photo-2.jpg] Here’s something I witnessed in a restaurant. I thought it shone terrific light on an issue with a clear Sales analogy. The owner had bought some big white pumpkins. They love pumpkins,

What Any Solution Salesperson Must Know About Election TV Debate Running Order Choice

The first ever UK genuine general election television debate took place only last time round. 2010 saw a trio of debates with the then three main party leaders sharing a stage. It’s very different for 2015. In the run up to 7 May there is just one single such

Sitting On The Election Kitchen Stool

Pre-poll fervour continues to grip media monkeys in Blighty. With just six weeks to go, we’ve got hurriedly treated with a new canvassing device. The kitchen interview. Leaders now rush to portray themselves beside their sinks. One mistakenly chose to inhabit their second kitchen. Lucky them. Although not so

Apply The Genome Knife To Your Sales DNA

Who can’t enjoy the recent breakthrough of wine without hangover? Step forward a Professor Jin. His lab has modified yeast so that the offending headache-causing part is eliminated; “Scientists need to create designed mutations to determine the function of specific genes. Say we have a yeast that produces a