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What To Do When Your Product Launch Mirrors Empty Skyscraper Space

[https://salespodder.com/content/images/wordpress/2014/01/Shard-from-London-Br-platform-Nov12.jpg] The Shard is the tallest building in Western Europe. Everyone I knew around the area loved seeing its development. A truly landmark site. It bestrides an enclave of London I’ve long adored. I took this pic one crisp autumnal

Can Your Story Be Told In De Niro's Six Second Vine Time?

This weekend prompted several scribes to praise the impact of Vine. Celebrating its first birthday, the app is all about creating six second videos. Its success spirals ever upwards. Bought by Twitter before it even launched, it already has 40m users, hot on the heels of the 150m on Instagram.

What's Our Political Fundraiser Attack Ad?

Heir to a construction fortune, Alistair McAlpine appeared to eschew his silver spoon to make it big on his own. At a frighteningly youthful age, he’d made a new mint and became chief fundraiser for Margaret Thatcher. His death this week informed me of his remarkable achievements. (Westminster Villagers

Adman Selling Lessons From His Car Boot

The often entertaining Maggs On Media recently interviewed a Joburg based adland big cheese. Reg Lascaris started his own agency as the ‘schmoozer’ alongside his creative partner without an office. All they had was his bright yellow Toyota Corolla. They told clients it was their ‘mobile pitch unit’ and let

Shine In Your Next Forecast Session By Going Back To School

[https://salespodder.com/content/images/wordpress/2014/01/DA-Report-Card-on-Zuma.jpg] Currently working a short while away in S Africa, the local news has delighted in covering the small but growing Opposition deliver its annual “Cabinet Report Card” on the government. As an outsider, it’s difficult to see much merit

Can You Use A Summary Slide Like CNN?

[https://salespodder.com/content/images/wordpress/2014/01/egyptsnewconstitution-cnn-slide.jpg] As a majority of the planet’s souls remain deprived of genuine democracy, Egyptians voted on a new constitution this week. I caught CNN put forward the document’s pros and cons with this graphic. Every presentation should have a

What Could Hospital Rounds And Your Pipeline Share?

[https://salespodder.com/content/images/wordpress/2014/01/nhs-morning-mtg-whiteboard-closeup.jpg] One breakfast-time background early Jan I caught a tv piece from an English hospital ward. Assembled healthworkers were filmed having their regular morning meeting. They were gathered around this whiteboard. My hastily taken screenshots are too blurry for detail, yet

What Every Exec Ought To Know About Selling Product Plans

[https://salespodder.com/content/images/wordpress/2014/01/markreussgm.jpg] As the 25th Detroit Motor Show began Monday, Jeff Randall interviewed a happy General Motors exec. At first Mr Randall seemed more preoccupied with what it’d be like soon for all those petrolhead fellas – for the first time in

Modern Call Centre Still Likes Old School Scoreboards

[https://salespodder.com/content/images/wordpress/2014/01/callcentre-landscape.jpg] Here’s Swansea’s third largest call centre. The right of those L-shaped buildings in the middle. I enjoyed the shows with them last Autumn, blogging [http://salespodder.com/call-centre-coaching-at-odds-with-message/] each week, and now I just caught the festive season

More Deal Visualisation From Golden Globe Nominated Detective

[https://salespodder.com/content/images/wordpress/2014/01/Luther-s03-case-wall-x3-400x202.jpg] Idris Elba’s Luther is up for gongs this award season. He’s a grumpy old soul. Probably not surprising given the dark nature and filmscapes of his London caseload. In the latest miniseries, a gruesome serial killer requires plenty