△ Beats Z

Very interesting segments of this video showing two parts:

One being the commonly found present White Triangle + Number (likely Btln/Cpn) used in units in the Zapo region: https://t.co/2i2Selp1BH pic.twitter.com/CVk9DOjWw5

— poe (@poetaetrr) August 27, 2023

I just read an encouraging London broadsheet assessment; The 'White Triangle' Striking Fear Into Russia.

Ukraine has pulled off a little piece of wonder in their live sustained incursion into the invading Russian lands.

Above is the earliest reference a quick search found of the battle markings the Ukrainian forces have chosen to identify their military vehicles.

Here's a link to a current pic the above ref'd article [sub'n req'd] uses;

To cite from their piece;

"As Ukrainian armoured vehicles maraud around the Russian countryside, they all sport the same symbol – a white triangle."

There's presently many vids and pics online of the advancing Ukraine troops driving into Kursk with this marque.

They add;

"Ukrainian sources say the tactical marking is no more than a way for Kyiv’s forces to avoid friendly fire as they operate behind enemy lines in a chaotic, fast-paced mission. Markers such as the triangle are a common part of modern warfare, especially when both sides use much of the same equipment and wear similar uniforms."

All special military operation war long Putin's meglomaniacal forces have used the capital 'Z' to the same ends. Alone, in its own square (or even briefly also a triangle), as well the capital letters V and O. Yet the Z became most prevalent.

Hardily adopted by defenders of the regime at home. But adapted for ridicule by defenders of truth and freedom abroad. Pejoratively renaming Ruzzia, and talking of their zwastika and ziga.

I also note with interest the Ukraine yellow and blue colours adorning helmets and other paraphernalia. Often using the kind of gaffer tape any hardware store supplies in these shades.

Back to △. Such singular symbolism can also offer a distinctive slant in our solution selling.

What would yours be?

There's almost limitless choice from font library and 'unicode' signs and simple pictograms from which to choose.

As well as one you've made for yourself.

Whether you use it primarily as internal rallying flag, or to help add uniqueness to otherwise similar looking options in the eyes of prospects, to try it certainly also feels like to change the course of battle.