How’s Your Interpersonal Connection

Surfing to glean insight into determining what people will pay for things, I came across a wonderful piece on “gifting“.  The retail bit on restaurant tips is especially cool.  A Waitron can increase their take-home by upto a quarter, not by exemplary ‘service’ but instead through all these:

  • introducing themselves with their name at the very start
  • crouching next to the diners to take their order
  • touching them on the shoulder
  • writing ‘thank you’ on the bill

The key, it seems, is “the degree of interpersonal connection we feel with a server”.  Whoever said ‘people buy from people’?!  What can you do to judge how your prospects view you on this scale?

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