Rich & Powerful Recent Zoomscape Roundup Late Summer 24

Giorgia Meloni tells court deepfake porn videos of her are 'a form of violence against women' as she demands those responsible are punished https://t.co/NXjOz4BCdd pic.twitter.com/B0VvuQCe7D

— Daily Mail Online (@MailOnline) October 9, 2024

This is the leader of by might, the world's tenth richest nation.

There's a lot to unpack in this projection. Not least its context. Yet every setting tells a story. What does this choice say to you?

Even with blue sheen, a distracting blank wall half and glimpsed strewn office detritus, for me, it works for Giorgia.

And when you do video calls that are really only a phone call with your 2-D image onscreen, what does your surrounds say about you too?

Technically not a video call, but still counts as statement backdrop. This tennis great announces his retirement. Surely this look is carefully curated. Even down to the choice of clothing. Why that non-descript dark top? Why choose this particular setting? Why blur it?

If it's a casual yet expensively crafted space you're after, how about doing a Zuck?

Wonder how many watching spent most of their time deciphering the 'art'?

A traditional American Diner is not the kind of place you can really video call from normally. But what if you know the owner of some similar spot? And they'll let you in 'out of hours'?

The irony here perhaps being what this singer thinks was his base, is now elsewhere?

Another polished self-produced policy clip. From around the bend of the horseshoe.

A desk shot, but not quite all it seems. Would you really have such I Love... slogan about yourself on show? That packet of crisps propped up next to the lamp feels devilish. I'm all in favour of glass desks, but on a call it'd likely be obscured by keyboard and working materials, if seen at all. And you'd think if in a video meeting, closer webcam proximity would mean bare wall seen only. Not a bad thing.

Finally, here's a view of a mainstream broadcaster. On display options. Although it's neat to note in the middle Meryl Streep's minimalist approach (one I chime with).

There's choices beyond the abomination that is Teams for larger gatherings. Including surviving niche players. This gives hope for any of such scale you may on rare occasion run.