Topic

reviews

A collection of 168 issues

Microtrends

[http://www.microtrending.com/] Here’s an easy read from 2007. With 75 bite-size sections only a handful of pages each, you can leisurely dive in and out of Microtrends [www.microtrending.com]. The book aims to show how counter intuitive trends eventually buck conventional wisdom. They manage this after

Paul S. Goldner Price Or Value The Choice Is Yours

This was the title of a presentation given at a ‘software for sales’ event I attended in Chicago way back in 1998. It in part deserves recollection as being a needle of personal selling skill discussion in a haystack of mainly technical monologues. [http://www.redhotsales.com] Despite the ancient

Reduce Defections - Chicago SFA Show 1998

Here’s a way to end the year. Celebrate when you’re over 100% of target. Throw out a wadge of old papers. The latter generated a week’s worth of blogging too. Happy New Year! I cleared out an old box of work gubbins, only to find a huge

4-Hour Workweek For Sales

I’ve decided to offer up a trio of consecutive posts on a book I recently read by Tim Ferriss. I must confess that the idea behind taking it in was to assess time management insight. For those so inclined, this book offers so much more towards a lifestyle changing

Tom Peters 111 Ridiculously Obvious Thoughts On Selling

An entertaining management theorist, I first came across Tom Peters’ works with the seminal 1982 co-authored In Search Of Excellence. It sought to document America’s best companies and reveal their secrets. Don’t necessarily let detractor mocking that they all went down the pan soon after cloud judgement. The

19 Other Web-Sales Destinations

As I just wrote to the lady that informed me, my inclusion in the 20 Great Sales Blogs [http://leads.buyerzone.com/2010/06/20-great-sales-blogs.html] list made me happily glow from their warm hug of recognition. It seems many of my co-nominees overtly have books to promote. Perhaps I’

5-Star Aspirations

I finally caught up with a pop-business reality show I’d been meaning to devote an hour of my downtime to. When the voiceover announced The Hotel Inspector [http://www.five.tv/programmes/lifestyle/the-hotel-inspector] as being born into the Forte dynasty with over 20 years of luxury hotelier experience,

What They Don't Teach You At Harvard

Mark McCormack, as he likes to point out on every other page of this best-selling memoir, is the man ‘who made Arnold Palmer rich’. Indeed, Mark McCormack covets credit for founding the entire sports management industry. He wrote many books aimed at telling a general business audience what you need

Spotting Sunrisers and Sunsetters

The in-flight magazine. Seldom can a genre of publications be more instructive in how not to construct a good read than these. So it was with delight that I happened across the blue-skied, still winter’s day of a decent article. Advertising colossus TBWA’s worldwide create director, JoBurger John

Brad Sugar's 5 Ways

Flicking through the Entrepreneur mag [http://www.entrepreneur.com/], I came across a fella peddling his ownfail-safe system [http://www.bradsugars.com/page.php?page=5ways]on how business owners can generate crucial extra profit. It’s not without merit, and reminded me of the simplistic approaches sales managers like