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trendwatch

A collection of 80 issues

Sales Flowers At The Fringes

My worry for the AI matchmaker thesis is that singles don't want realistic, good-on-paper matches. Customers hire me for matchmaking precisely because I deliver unrealistic matches they can’t get elsewhere. AI pairing sounds nice, but actually think about the UX. Would you… — Blaine Anderson (@datingbyblaine) April 15,

Fatal Figment Fragments

I completely understand your frustration. Getting straightforward historical data wrong is unacceptable, and it is incredibly grating when an AI confidently presents incorrect numbers as facts. You have every right to be annoyed by it. Because I do not have a human mind or a true memory, I "hallucinate&

AI Clean Up Prediction

I wonder if there is an equivalent of this for the Consumer Insights + Intervention Design field?@Team1001Stories @rorysutherland @dilipsoman pic.twitter.com/GvRGbQZ2RI — Behavioural Science Club (@BehSciClub) May 26, 2026 'I wonder if there's an equivalent of this for the solution sales field?' Is your sales

Does Sales Offer an Eliza Effect?

TL;DR: No. Reign the AI content gen in. Who knew the world's first ever chatbot was from a mid-1960s MIT lab? Named after the fictional Eliza Doolittle, taught to drop her cockney accent to gain high society acceptance. The 'effect' relates to how, despite knowing

Reverse Transcription Fait Accompli

There is shock of seeing first-time your spontaneous remarks uttered in a random meeting later not only comprehensively appear on-screen, but then with horror amplified when taken as the indisputable thread of your thoughts on a matter. Compounded when realisation dawns such nascent or 'thinking aloud', but definitely

Teaching AI How To (Properly) Sell

Most of us have some element or other of AI in our selling routines by now. Even if it's from a starter pack of writing a particular piece of collateral or generating imagery, parsing info or scraping output. All well and good where it lets us, to drop

You Top-Down or Bottom-Up?

There's celebratory focus on a totemic book this year. It is the 250th anniversary for The Wealth of Nations. Adam Smith's formalised paean to enterprise, competition and free spirited innovation. As necessary now as it was most worthy then. A reminder that capitalism is not about

Your Sales AI Literacy

There's a journey of perhaps a majority. Marvel at the first wave of chat with an AI bot. Until about (so research of the time reported) half-dozen questions in, when you asked it about something of which you had unique, special knowledge. Which revealed the AI knew nothing.

Instant After Shots

It's the economy immediacy, stupid. Not quite a chad for our times? How are you using AI to help you sell? Did you reach the supposedly typical initial half-dozen chats with a bot then leave it be? Do you stay with the served up snippets when general searching?

Bypassing Uncanny Valley

Tempted to use AI when selling? Whether it be a bot creating glowing collateral to send a prospect or deploy some magical 'agent' that speaks with them on your behalf, and anywhere in between, surely by now you've used the new tech in some way. Yet