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The Briefing Note Peril

Picture this. You’ve managed to finally get that key meeting arranged. Their Head Honcho and your Big Cheese. In a room together, like a kind of business speed-date. With you and your biggest chum prospect-side playing the hopeful chaperones. You’ve duly provided the PA to your big boss

Which Muppet Would Your Prospect Want To Shadow

[http://www.thisisinsider.com/facebook-personality-test-cambridge-analytica-data-trump-election-2018-3] Psychographics makes the global news this week. It’s one of the most sadly under-used angles in solution selling. People so often agonise over the numbers which underpin their optimum customer. How much revenue, how many locations, how big their so-and-so department. The demographics. Pretty

Shape Your Event Like Live TV News Anchor

[https://salespodder.com/content/images/wordpress/2015/06/huw-edwards.jpg] Welshman Huw Edwards reads autocue for a living. Once in a while he is let loose. He narrates on big set piece live events. These have included both the Opening and Closing Ceremonies from the 2012 London Olympics. Danny Boyle’

My First PechaKucha Attendance

Pecha Kucha Cape Town [https://www.pechakucha.org/cities/cape-town] 47. I’ve wanted to attend one of these nights for a long while. As the compère (more of him later) informed us – with an origin story slightly different to the wikipedia [https://en.wikipedia.org/wiki/PechaKucha] entry – the

Young Marx Partying On-Sell

[https://bridgetheatre.co.uk/whats-on/young-marx/] Barrister-turned-comedy-writer-turned-journalist Clive Coleman recently opened a jointly scripted play. Apparently in the first new commercial venue for eighty years in London’s West End, The Bridge Theatre. Young Marx [https://bridgetheatre.co.uk/whats-on/young-marx/] on the face of it may not be fertile

The Starving Squirrel Prospect

Chatting away to a seasoned campaigner I learned of their early schooling. In the harsh world of American investment telephone selling. It appears that back in the day, one of the key mantras that sales office ran on was; > if they can’t be controlled, they won’t be

Look At The Stars, Not At Your Feet

Such a loss. Today’s airwaves in England are non-stop Stephen Hawking. Quite right. Among the tears and laughter of reminisces are his innumerous wonderful quotes [https://www.telegraph.co.uk/science/2018/03/14/stephen-hawking-greatest-quotes-without-imperfection-would-not/] . Here’s the one I heard played back most often in the immediate hours

Are You Soaking In Prospect Emotion

On a plane recently I went through the documentaries on offer. Sadly one I had high hopes for was not really more than an elongated ‘state of the world’ news channel report stretched into an occasionally painful 76 minutes. At least You’re Soaking In It had impressive looking access

New Proposed Ideal Calorie Diet Plan & Your Funnel Management

[https://www.telegraph.co.uk/science/2018/03/06/britains-new-diet-400-600-600-plan-counter-obesity/] This graphic is by London’s Telegraph, [https://www.telegraph.co.uk/science/2018/03/06/britains-new-diet-400-600-600-plan-counter-obesity/] reporting England’s public health body’s latest eating recommendations. 400-600-600. The calories you should aim for on your three daily meals; breakfast,

Don't Let The Rogues Trip You Up

Many a home-owner worries on the perils of finding a decent builder. The honest industry providers know this. An acronym identifies those who mostly give all their kind a bad name; trip. It stands for tiling, roofing, insulation, paving. As a trader it can be difficult to prove you’re