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salespodder

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Put Your Prices Up

Interestingly when I held a chat at one of my customers about ‘credit crunch’ busting sales tactics, I mentioned that one way was to raise a cheeky price here and there. There’s I guess a pretty famous marketing blog [http://sethgodin.typepad.com/] by a fella called Seth Godin

Are You A True Choice Architect?

I gained recent exposure to the current big-buzz right-wing think tank concept of Nudge. Rather than telling people to do things, it advocates instead that you let them make their own journey to where you suggest they go. Key to the concept is the use of influence as a Choice

Olympian Goals

So much has been written about how Team GB made Britain Great again at the Beijing Games, the past few days have enabled glorious reflection whenever I fancied a break here in London. After recounting the manifold (and largely unexpected) successes, broadsheets have wondered how it was all so miraculously

Anti-Alpinism Victory Obsession

It did occur to me that cycling’s domination by Team GB appeared out of character, bizarre even. And I’ve just learnt why. The Beeb give an excellent narrative [http://news.bbc.co.uk/sport1/hi/olympics/cycling/7534073.stm] of how the nation emerged to take over the

There's No Short-Cuts

In researching companies to approach for my new service, I came across the kind of entrepreneurial success I love to hear about, and which constantly spurs me on. It’s just a shame that the firm in question have so far refused to engage with me, in a manner that

Head Off Boardroom Embarrassment

Met up with someone influenced by over a dozen years of sales management and talked crm for a while. We lamented how so many crm implementations go pear-shaped by virtue of attempting to re-build the space shuttle. In addition, one key criteria gets left off specs by those leading sales

Promote The Value

Surfing the web for sales sites one evening, I happened across a couple of great blog posts ran by a sales training company. One particular I wanted to comment on, but unfortunately they’ve turned off the functionality. It was about how to handle the often thorny issue of telling

Tech VC Pitch Tips

Most reps I know don’t get über-geeks. Whether it be the billionaires that strike gold ten minutes after founding internet giants like Google, Myspace and Youtube, and the similarly vulgar-rich from pre-web software land-grabbers like Gates, Jobs or Ellison, or right through to the ‘kid’ that sits in a

Gold Medal Performance Needs Gold Medal Coaches

The time-stealer that is rolling TV news served me up a preview of the women’s golf open from Sunningdale. Not in the remotest bit interested, my ears alerted when hearing that England World Cup winning coach Clive Woodward was overseeing the path of a promising 20-year old from near

Selling Power Video

I receive email’s from America’s Selling Power magazine that I often save up for a coffee break and click on their newsletter. It tends to have a handful of articles and usually one will jump out at me and provide five minutes of thought provoking material and insight.