Glass Must Be Half-Full

I was at a sales meeting of a company with 21 reps the other day.  There’s a legacy battle going on there, as historically many of the reps were actually Agents.  That is, non-salaried employees, paid on a commission-only basis for their specific, exclusive territory.

Now, you’d think that sounds entrepreneurial, and as such, the Agents would be mega-motivated.  Well, the opposite was more often the case.  They whinge, moan and belly-ache, expecting the world to owe them a living.  And quite rightly, the fella in charge was getting rid of all but a couple.

The venomously destructive and miserably negative nature of their comments, reminded me of something I picked up in a sales call a couple of years ago.  They were a printer reseller, with a fairly dynamic owner-manager, yet with an inappropriate person in charge of their 30-strong telephone-based sales team.

The Boss recounted a story he’d come across about a Canadian insurance business.  They could never quite seem to get a handle on the right recruitment policies.  They spent huge sums of money on different approaches, all to no avail.

Then they pyscho-analysed all their top performers.  They discovered that they all shared one trait; Optimism.

They then experimented by recruiting on this one characteristic alone.  And would you believe it, everything improved.  Wonderful.

Subscribe to Salespodder

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.
jamie@example.com
Subscribe