trendwatch

"Despite $30-40bn in enterprise investment into Gen[erative]AI, [our] report uncovers a surprising result in that 95pc of organisations are getting zero return" — MIT Researchers, August 2025 This finding - albeit seemingly from a questionably small and opaque sample size - coincidentally landed just as ChatGPT5'

I read recently on the thoughts of American economist Tyler Cowen. Author back in 2013 of Average Is Over. Whose premise being AI would hollow out middle-ranking white collar work, with a few precious lucrative roles open at an elite level above, and more lower-paid menial tasks below. I here

I still enjoy running the occasional workshop on idea generation over video calls. It baffles me how making the most of this kind of activity remains so neglected. I guess I'm frustratingly ingrained with the disappointment of missed opportunity. Given the number of organisations I've encountered

"We're not using AI". This was, on the face of it, the rather shocking statement I received on a salesfloor recently. It was the first time someone had explicitly been so counter-cultural on the matter. Yet beneath the surface, it wasn't so revelatory. After

Blimey. I hope so. I read through stats with fingers over my eyes published into AI project implementation results, as surveyed of 2,000 chief execs by IBM. Their press release announced eleven bulleted findings. Here's the first of them; "Surveyed CEOs report that only 25% of

How's that AI project going in your sales effort? Is such initiative the desperate rouse of under-fire boss nearing departure lounge jumping on the decade's buzzword? Or the determined journey of a clear plan, building on past success? The Sales Dept can plausibly lay claim to