Another Inc Investor Pitch Piece

These recur with quite the frequency. Yet in this instance I was pleasantly surprised. For inc.com’s May ’19 print edition cover-trailed ‘what investors really want to hear’ (p94) offered something above the lazy rehash.

9 top venture capitalists shared what they felt made for a ‘success pitch’.

It’s worth the couple of minutes it takes to read.

Although geared towards VC eyes and ears, here’s a pieces o’ eight selection it contains for our solution sell presentations;

“Are you with me? Does this make sense to you?” ‘address whatever concern you sense’

if everyone nods about a slide, move on, even if there are other bullet points on that slide, else you’ll lose your audience to their phones (& “four bullet points per slide” max)

talk not about you, but your team

no-one reads a 40-slide deck, no matter how beautiful – do 15 at the most

don’t be afraid to open spreadsheets in the middle of a slide

avoiding answering a question by saying you’ll come to that in ‘n’ slides time – “treat the meeting like a conversation”

“[presenters] often spend way too long on their demo. Five minutes, tops.”

“you need to be able to explain your business in 10 words, in 10 seconds”

Subscribe to Salespodder

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.
jamie@example.com
Subscribe