salespodder

salespodder

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Not Another App

'Great! Tell me about your new app...' Said no business buyer, ever. I've come across the present day version of a particular recurring objection. 'We don't want another system, thanks.' From back in the day there's been continual tension between having a single mega-system that does everything, and

Seeking Deep Latecomer Advantage

There's a famous trope for a B-school 'innovation' module slide. A table where every row represents a specific sector. With two columns for each; one for market-maker, the other for second-in. Discussion revolves around where the long-term advantage lies. For each case, the follower became the Number One. You can

Taking the Pest Out of the Cheapest

Cheeeeeeea...! For yes, let's then take the 'p' out of cheap... Beyond my punning, there's a serious issue of selling against those undercutting us. You gets what you pays for. What do you think the alternative is not offering for their allure of supposed lower price? There's plenty of cultural

Sales Belonging

There's an adage that nothing in life is more rewarding than being involved with others all joined in shared pursuit of a particular aim. Whether that be alongside one significant other, or a multitude you may never fully know, as the wisdom goes, it is the journey and not the

Oversize Presentation Board Makes Global Waves

Who made this chart? Aesthetically pleasing 📊 pic.twitter.com/RviMBMW6cR — vanG0AT (@VanG0xH) April 2, 2025 Seldom can a presentation aid garner so much global media coverage. Let us, if we can, separate the message from the medium. For I am known to bang on about this particular tactic once in

How Many Sales Levels of Abstraction Can You Handle at Any One Time?

“One particular talent stands out among the world-class programmers I’ve known—namely, an ability to move effortlessly between different levels of abstraction.” — Donald Knuth — Computer Science (@CompSciFact) March 28, 2025 The concept of multiple levels of abstraction wasn't born through coders. There's long been the thought of stages of

Video Number Line

"Honey bees have recently been shown to count accurately up to five, understand the concept of zero and also order groups of objects left to right. Scientists call this the “mental number line” — whereby you start on the left with a small number and count up to the right towards

What Makes You Comfortable?

According to a survey just conducted in England by one of the world's Big Banks, the salary you need to be 'comfortable' is staggering. £213,000. That's almost double what the lower threshold of the country's Top One Percent earn (at 1.775x £120k). And, depending on what you take

You Donut!

Yup https://t.co/ECzfdjWewo — Elon Musk (@elonmusk) March 20, 2025 So I hear that April 2nd this year is to be Liberation Day for America. The day they impose a swathe of trade tariffs. Apparently claiming they're merely redressing the imbalance. With friend and foe alike being less open

Swaps for Change

Just published: front page of the Financial Times, UK edition, Wednesday 26 March https://t.co/GpS5H21HER pic.twitter.com/Dky7LqVem5 — Financial Times (@FT) March 25, 2025 Dirty word, 'change'. From my earliest cubrep days, it was impressed upon me by the experienced sages around my first salesteam to try