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Another Cheeky Too Expensive Objection Handle

The latest VW car ad out of London. Filmed in what looks uncannily like Cape Town’s delightful Hout Bay. Whilst strangely at odds with its recent messaging – that their cars are not as pricey as you’d think – this is a terrific ad for anyone struggling against cheaper competition.

Shine In Sales Ops With Footie Heat Maps

Relax, this isn’t an old school Activity = Sales blog. This may be a post more for the self-labelled sales ops geek, yet its central idea is widely applicable. I’ve been fairly pleased to see the analysis of football matches develop these past couple of seasons. Following on from

When A Cargument Can Be Good For A Prospect

I do like my pop culture. If there is a conversation piece water coolers lap up, it is the latest new word. Neologisms. As the grammar police would term them. (I’ve blogged [http://salespodder.com/?s=neologism] on these marvels a few times over the years). They’re often

Skynews WhatsApp Graphic Fail

[https://salespodder.com/content/images/wordpress/2014/02/whatsappusage70pcskynewsgraphic.jpg] Ooops. With the airwaves and cyberspace pulsing with the ridiculous $19 Billion Facebook purchase of (the delightful) WhatsApp, here’s one of the key graphics from the report on London’s rolling news channel, Sky News. They use the commonplace

If You're Struggling For Client To Reveal Data, Use This Old City Joke

Already this year, bankster ‘misdemeanours’ are shocking in their continued and deepening revelation. RBS – so recently the largest bank in the world let’s not forget – have had to set aside a further £3bn, causing losses just this year of £8bn. Lloyds have also added to their bill, racking up

What Could Your Bid Take From Caveman Diet Cheat Sheet?

[https://salespodder.com/content/images/wordpress/2014/02/PaleoCheatSheet-400x500.jpg] What a cool cheat sheet. My pal’s are surely not alone sending this through cyberspace to all and sundry. There strangely seems to be a groupwide thirst for gluten-free beer. Wikipedia suggests this Paleo is also the Caveman diet.

Tata Climate Shows Way For Sector Specialism

I heard a wonderful tale from an accomplished Indian sales manager the other day. He used to work for behemoth Tata. One of the world’s largest conglomerates. I often rail against how too many a salesperson claims that they are a “sector specialist”. When in reality all they know

It’s Not About Selling Ice To Eskimos

Driving around South Africa I heard an ad for a carmart website. It began by evoking how brilliant a salesperson could be. I think they were trying to say they were as good as when you have the best salesperson at your service. Your car placed with them is as

The Little Used Pricing Trick That Helps Your Proposal Win

Here’s a great reminder I got from The Atlantic mag the other day. Never put solely a single pricing option in your Prop. They use the example of Netfilx testing prices [http://www.theatlantic.com/business/archive/2014/01/the-behavioral-psychology-of-netflixs-plan-to-charge-higher-prices/283367/] for their soaring video streaming services. The summary

Build On Donut CEO Exotic Forecast

[https://salespodder.com/content/images/wordpress/2014/02/quest-dunkin-ceo-interview.jpg] Here’s a Chief Exec I’ve seen interviewed before [http://salespodder.com/donut-boss-fails-to-dunk-it-2/‎]. Nigel Travis is such an underwhelming performer. It truly saddens me. He clearly has a sunny disposition. But if only he would stop being so insular