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The Sales Platform

Many years ago I had the pleasure of meeting the ever-genial leader inside international transporter Keuhne & Nagel’s sales operation. I’d like to say Bob Ashkettle was very much old school. Strip out the Luddite connotation, mind. Big on relationship and big on new ideas, a popular and

Clear Your Written Fog

How glowing is your prose? Once you’ve spent ages over your latest Proposal, is it actually readable? You can easily and quickly check. I was reminded recently of the Fog Index. Impressively, the wikipedia [http://en.wikipedia.org/wiki/Gunning_fog_index] page on this is unusually digestible. Which

Data Series Pitch

Oh the glamour, I found myself travelling to and from a town called Solihull. I approached this journey with interest. A glut of works just finished to upgrade the line and slash half-an-hour off the trip to London. The rail operator in question plastered billboards in the locale to trumpet

Bin Laden: Shoot To Kill

[http://www.channel4.com/programmes/bin-laden-shoot-to-kill] What a terrific documentary this is. It was shown for the first time in the run-up to the ten year anniversary of the ignition for the War on Terror. As British film-maker Channel 4 themselves pitch, it is “the most complete story yet of

England Rugby World Beater Mission

[https://salespodder.com/content/images/wordpress/2011/09/2003-england-rugby-world-cup-winners.jpg] As the latest Rugby World Cup kicks-off in New Zealand there’s been a great deal of reflection in England upon the past two tournaments. England were crowned champions in 2003 and runners-up in 2007. When they conquered all, England

Calorie Counting Optimism Bias

[https://salespodder.com/content/images/wordpress/2011/09/london-pub-burger-14july08.jpg] Plenty of news coverage these past few days has gone to McDonalds now publishing their menus with calories on. As someone who weaned himself off a need for daily burgers and chips in my youth yet still partial to the

Target Expectations

So the GB team hit its target for the World Athletics champs. I was riveted by the event this past week. It had so much compelling raw sport drama with countless close comps, the latest Usain Bolt soap instalment and discovering Sally Pearson. As for my team, seven medals was

A Tweetable Definition

Relax, this is not a blog post commanding or even imploring you to take up tweeting. I am though very much an advocate of the brevity it requires permeating through the sales arena. Not quite with all of the text speak and grammatical liberties mind you. A while ago I

How Dawkins Creates His Platform

[http://en.wikipedia.org/wiki/Richard_Dawkins] I spent a couple of hours “chillaxing” with one of those new fangled tablet touchie things over the bank holiday weekend. It’s amazing how flicking through youtube can remorselessly eat through time, isn’t it? I landed up watching several clips of

Spam Intros

I accidentally clicked on a bit of spam the other day. It somehow got through the filters for all this kind of nonsense. It really was quite something else. Whilst not quite on the scale of channelling a distraught Nigerian Prince, here was the first line; > This is our