Cartooning For Attention

I do like the occasional cartoon. I use them a lot in slide decks that run a workshop session. I tend to photoshop in my own, naturally witty, text, relating to the personalities I’m working with.

A friend of mine introduced me to this cartoonist. He’s really a marketing guy, but I was happy to find the odd fun foray into Sales.

I love using this treatment for a touch of levity in internal forums. Like a training morning.

Yet the most positive reaction I ever got was from a Matt cartoon I adapted. He’s the deservedly popular Daily Telegraph frontpage news cartoonist. All I did was copy it into Powerpoint and write my own strapline instead of his.

It’s a great trick to make your next deck a bit different and more memorable. Just a mild warning, humour in presentations and prospects are not always suitable bedfellows. So perhaps best you find your feet first in an internal setting.

Subscribe to Salespodder

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.