Topic

forecast funnel pipeline

A collection of 198 issues

In Sync With Your Prospect?

Here's a definition for you; Synchronicity, the “acausal connecting principle”, or Meaningful Coincidences. I remember as a lad reading a jumble found paperback of Fleming's Bond caper, Goldfinger. I was taken with how the novel's chapters were broken down into three sections. I have used them as a Sales slide

Power, Money & Autonomy

"Everyone is primarily interested in one of three things. To motivate them, all you need do is discover which one drives them most; power, money or autonomy." From the experience of Rory Sutherland. Which he shared in the interests of promoting the under-valued and usually ignored quality of autonomy. Note

Protocol Seven Tests

There appears a breakthrough in UK-EU relations. Deadlock broken on the tricksy so-called Northern Ireland Protocol. The now named Windsor Framework hailed as a 'landmark deal' by those crafting it as a pragmatic platform for future prosperous trade and relations. You needn't be well-versed in the labyrinthine politics surrounding this.

The Sales Tip From 84-yr Study Into Happiness

Dr Robert Waldinger is the current custodian of the world's longest-running study into what makes us happy. As director of the Harvard Study of Adult Development, which has been running for 84 years, the professor of psychiatry at Harvard medical school and a practising psychiatrist has coined a snappy way

Releasing Their Stuff

It's difficult to do any absent-minded mini-scrolling these days and not be served up a link on (someone selling themselves for) the practice of mindfulness. One such headline I saw promoted a book called Meditation Illuminated. Certainly outside my usual zone of interest. Yet there was a little selling nugget

Transtheoretical Stages of Change

Not the smoothest of model name, hey. Often abbreviated to TTM, for Transtheoretical Model. It's used in the field of healthcare, stemming perhaps from general behavioural change psychology as published in 1983 by Prochaska and DiClemente. Over many years helping salesteams with 'change', I can vouch for the liberating effect

Liking Gap Reset

The Liking Gap is what psychologists refer to as the difference between your perception of how much someone likes you, and the reality. Would you believe it, experiments find that in the workplace, we tend to under-estimate this. In other words, people often 'like' us more than we think. From

Q Factor Gain Rate

"[in Dec '22, a Californian lab] smashed all previous records, crossing the breakeven ratio by reportedly generating some 2.5 megajoules from 2.1 megajoules of power from 192 giant lasers. That is a ‘gain’ rate or ‘Q’ factor of 1.2 from fusing hydrogen nuclei into a heavier helium.

SF9 Puzzlin'

Ever stop and say to yourself, what I really need in my life right now is a 7-piece K-pop boyband? Me neither. Whoever the combo SF9 are, the promo for their latest single, Puzzle, appears to have been made by someone appreciative of the case wall. Entertaining because such focal

Beige Flags Pink Flags Red Flags

Up on yer must-know terms for 2023? One such phrase new to me is the beige flag. I reckon we're familiar with the red flag. The alarm that shouts, "stop!" Yet now spreading from the often hazardous world of dating into all other fields of relationships are flags of colour