Topic

new products

A collection of 276 issues

The Rescue: 33 Chilean Miners Free

What an incredible good news story. With the final trapped miner, and team leader, now above ground, you can’t help but reflect on how amazing the pictures were over the previous 24 hours. In terms of coverage, it was pleasing that none of the London news networks spoke over

Cooking Confidence

White good manufacturer Hotpoint got themselves plenty of commendable PR this week through their survey [http://www.hotpoint.co.uk/hotpoint/cooking_newstyle/cookinghabits.html] of Britain’s culinary habits. Apparently, when cooking for ourselves, a mind-boggling near clean sweep of nine out of ten of us stick to the

Legitimate Value?

If it is true that you learn most from failure, then the protagonists’ lessons from what they themselves term “the biggest mistake in corporate history” must be really worth taking on board. It’s been all over media this week as a result of Jeff Bewkes’ keynote Royal Television Society

How $1½m Seed Funding Is Secured

I happened across spirited Techcrunch praise [http://techcrunch.com/2010/09/01/jessica-mahindinero/] for a 20-yr old that’s just had her fledgling firm funded. Intriguingly, there’s a 2-minute video where she’s asked to explain the wonders of her invention. You’d expect a sassy, snappy pitch. Surely

Jobs' Associative Pitch

Rarely the first, usually the best. That pretty much sums up how the world views a new Apple product. Of course, whilst the precise definition of that most subjective of words, ‘best’, can be hotly debated, the impact of their wares is widely lauded. I caught their latest iPod upgrade

Sexy Florals with Oriental Undertones

High Street Fashion chain Guess? founder and chairman Maurice Marciano rang the NYSE bell on last day of August. Having never been tempted by their wares I watched CNN’s coverage intrigued. In a jolly interview by their Richard Quest (scroll down this page for full transcript [http://transcripts.cnn.

Not A High St Pitch

A marketplace website began from S West London in 2006, and made £100,000. This year it’s set to top £14m, and for the first time make profit. ‘Not on the High Street [http://www.notonthehighstreet.com/]‘ co-founder Holly Tucker took part in this 2’41” clip [http://video.

Local Chippy; Under New Management

In Cape Town and seeking a warming late lunch, I wanted to avoid the storm. Irritatingly arriving just in time for my walk to the Green Point stadium for the Spain-Portugal last 16 showdown, I couldn’t face wandering far through the horizontal rain. In Sea Point I came across

O'Leary's Corporate Power Pitch

Ryanair are an anomaly of a company. I myself have flown with them. Yet after several underwhelming experiences, for a few years now I’ve not taken up the offer of their services. I remain intrigued how in this day and age a company that shows such scant disregard, contempt

A Shill Confidence

Here’s one problem I can encounter when working to maximise sales of a client’s latest new product. The glamour and glitz of Launch is greeted with dark mutterings inside closed huddles of salespeople bemoaning the product’s shortfalls as catastrophic. When has each aspect of a new product