Topic

quirky

ideas and experiences with a selling angle that come from left-field

Moravec Selling

The complex is simple, yet the simple is complex. That's the basis of Moravec's Paradox around AI. A robot can solve the trickiest of calculations far beyond our brains. Yet cannot master the most natural of our movements. The difficult is easy, yet the easy is

Degrees of Change

My recent post on our Sales tips from conditions for the arrival of political change got me thinking. Most buyers can think in terms of 'change' when they want it. But they tend to focus on the one-size-fits-all impacts of it. Rather than considering the nuances from implications

Cook Up A Stirring Niche

How many times do you consider pursuing a deal outside your ideal? I recently learn of a £100 million British retail success "very comfortable flying below the radar" (their own words) that decidedly never does so. Elevating the longtime British culinary staple (first retailed there 1979), the ready

What's Your Epithet?

I wonder if the first name English schoolchildren hear featuring an epithet is Ethelred The Unready? So junior classroom friendly. There are surprisingly few such monikers in the collective canon. Overwhelmingly reserved for those long gone once lording it over their proletariat. Whether by 'god' or sword. Lately

The Four Horsemen That Spell Account Management Relationship Apocalypse

What originator Dr John Gottman terms The Four Horsemen will crush any relationship. Research into marriages found that the presence of these four meant to split in 90 per cent of cases. Namely; criticism, contempt, defensiveness, stonewalling. Worse still, one stands above as over-riding worst offender to fatally poison our

Orange Flag Statement from Dating Expectations

"I Don't Have Any Expectations" According to Aussie 'matchmaking coach' Louanne Ward these five words sabotage any hope for a successful first date. She finds that; * these five words inadvertently drive people away in the beginning stages of dating * there are always expectations when

Salespox

Many an ailment can cause our selling endeavours distress. There is though a specific condition which can horribly pockmark our selling. One fiendishly difficult to spot. Let alone stop. It is the extent to which you genuinely demonstrate you understand the buyer's viewpoint. Everybody talks about sitting on

Especially For You

"Remember me? No? Might as well press skip then." These were the first pre 'Skip Ads' five seconds of an ad served my way by Youtube the other day. It appears a campaign aired from 2019, altered specifically to fit the 'pre-roll' format. Jason

Ode To The Harried Buyer

Why did I pick up this call? Another random, hoping to score 'Tell me about your business!" Well, none of your business That's for sure I must wanna be rich Another breathless pitch Insist I've a problem Persist, you're the problem Matrix

Jefferson's Best Selling

> Thomas Jefferson’s dictum; that the best government is the least government and that government should concentrate on doing well what only government can do. So sums up Scottish-born political journalist nonpareil Andrew Neil. In part, railing against the capture of institutions by what he labels The Left Blob.