quirky

[https://www.telegraph.co.uk/investing/funds/14bn-fund-managera-tip-dentist-now-fastest-growing-investment/] Here’s recent newsfeed clickbait. From London’s Telegraph broadsheet. The story, as much as it is, features the Big I Am of a bankster who’s firm managed to lose 40pc of the funds under its control in the 2008 crash,

> a period of five consecutive days where the temperature each day hits five degrees above average for that time of year I learn this week that whilst there is no official definition of a heatwave, the more temperate climates use the above gauge as their guide to ascribing labels

> “It feels like I’m at a firefighters’ conference and no one’s allowed to speak about water” These words were spoken [https://www.dailymail.co.uk/news/article-6727081/Tucker-Carlson-berates-Dutch-historian-accused-taking-dirty-money.html] by a Dutch historian of The Left [https://www.theguardian.com/society/2019/feb/20/historian-who-confronted-davos-billionaires-leaks-tucker-carlson-rant] . His frustration

Testimonials. Genuine tales of solving problems which provide career glory for those already bought are a lifeblood of solution selling ‘proof’. I was reminded of this via radio ad tips recently, suggesting the best involve big transformation [http://salespodder.com/ad-man-adage-on-your-message/]. It made me remember many years ago time in

There’s a litany of disastrous large-scale construction project cost calamities. An English high speed rail [https://en.m.wikipedia.org/wiki/High_Speed_2] route has the backing of each major party. Work began – kind of – in 2017. Yet myopic opponents from the fringes are ferociously vocal. They’re

> “it’s not about the money you spend, it’s the message you send” This is the strapline of an ad I heard on the airwaves. American former radio ad exec Tim Burt [http://www.timburtmedia.com] uses it to sell his advertising tips seminars. I appreciated this tone

I do like to find the occasional directive easing the dilemma in our core pitching. Do we major on the pain to be nixed, or the joy to behold once fixed? Solution Sales is a calling riddled with this apparent contradiction. A kind of ‘we stop you haemorrhaging cash’ versus

The recently announced Oscar nominations created their increasingly familiar raised eyebrow mehs. As an award, this century it does seem rather keen on diminishing its own relevance with each annual iteration. Yet it remains, for now, the top accolade. What interested me from a Sales perspective this year, was learning

Media interest in England today surrounds the pulling of a scheduled documentary. Longtime newsreader, ‘national treasure’ even perhaps, Trevor MacDonald was due to deliver a “fresh perspective” on horrific rapes and murders of children by notorious couple, Fred and Rose West. He hanged himself in his cell before the 1995

[https://www.rockwellcollins.com/Products-and-Services/Commercial-Aviation/Cabin-Interiors/Structures/Commercial-Lavatory-Solutions/Advanced-Lavatory.aspx] Here’s a current hot metaphor you might well be able to use when part of your solution involves a level of ‘optimisation’. The airline industry is renowned for striving to shave costs. Which when totted up, stack up