Topic

VideoCallsThatSell

A collection of 261 issues

8 Things Creatives Showed Us About Our New Videolink Epoch

> pic.twitter.com/o7fWqgdWdt [https://t.co/o7fWqgdWdt] — Cursed Commercials 📺 (@CursedAds) March 5, 2021 [https://twitter.com/CursedAds/status/1367688902409084929?ref_src=twsrc%5Etfw] Don't be like Coffee Steve. There's been plenty of promo piggybacking on WFH zoom calls. Above is one example, from a US coffee brand. > 'when your

You Don't Need To Spend A Grand, Unlike Adele

The snippet above links to a bookshop 'mole', confiding Adele's approach [https://www.dailymail.co.uk/tvshowbiz/article-10679869/EMILY-PRESCOTT-Adele-spends-1-000-Chelsea-book-splurge.html] to curating her zoomscape. In short, she wants a certain style of backdrop for videoing from home. Decides she needs books behind her. Nips down to a fancy bookstore. Spends

Spring Statement Speech Sorter

Perhaps the most underused function in slideware is the ability to see all your slides at once in thumbnail. Known variously as the slide sorter view (Powerpoint), light table (Keynote) or grid view (Google Slides). It's where you can truly gauge the flow of your precious presentation. Measure how the

Old School Work Check Grade A Zooming

The geek in me loves screen-sharing, annotating multi-access docs and using apps such as online whiteboarding. Yet I constantly find myself urging those in video meetings to mix it up a little bit. I was privy to a meeting with around a dozen attendees. The 'host' was in effect, checking

Comic's Big Top Needs

Here's the final paragraph from a London broadsheet pr interview promoing the upcoming stand-up tour of Dylan Moran. > "He gets out a sheet of paper and asks me what I want from comedy. “I want a lot,” he says, “I want redemption. I want to be saved. I want to

Standard Line-Up Two Years In

I was privy to a video call lately (outside of my 'coaching' capacity) where I realised a full range of backdrops was on display. The five-strong gallery featured the following broadcast settings; ~ coffee shop sky blue wall at an angle ~ virtual background majoring on a pinky-purple neon palette ~ open-plan empty

Two-Thirds Misguided Domineering

A UK survey from a gambling focused marketing outfit gained the desired PR near the start of Feb looking at our secret Zoom tactics. Among the pyjama bottoms, parallel work-multitasking and pretending to be busier confessions, was this reveal; > Two-thirds of Britons surveyed admit setting their laptop camera at an

Facebook Video Negotiation

I am sorry to report that I've heard a couple of people connected to Sales lately talk down any video future. Well. There were those who said the car would never catch on. They couldn't go any faster than a horse. There were no roads. Manoeuvring them was far from

Meeting Cover Art

A book has its dust jacket. Music albums of whatever medium have their sleeve artwork. Magazines have their glossy covers with masthead up top. Even our Proposal documents typically have some kind of title page. Although hopefully not one stipulated by an ivory tower type of 'corporate comms' body. [hint:

The Right Tool For The Job

I was reminded recently of a football manager's analogy [https://salespodder.com/would-a-chippie-trust-a-brickie/] from a few years back; 'you don't ask a brickie to hang a door, do you?' When canvassing cold old-school, I know when I'm talking to the wrong person. It's when they dismiss my opening query