Topic

VideoCallsThatSell

A collection of 237 issues

Don't Be Like Nike

Nike are currently in a rut. Sales flat, share price down a quarter over the past year. Getting a kicking from all sides. Particularly from longtime rival Adidas. Athlete's jumping ship to their once surpassed arch enemy. Innovators and new entrants adorning the feet, limbs and bodies of enthusiastic amateurs

Book Prop Jiggle

Promoting her new book on Fox News, Liz Truss does an impressive job of summing up her time as PM for the American people pic.twitter.com/Mz1mXjAIuQ — Have I Got News For You (@haveigotnews) April 17, 2024 This US rolling news clip, here as posted by a 'comedy' account

Gen Z Video Hesitation

I've done a fair bit of Onboarding work these past few years. Specifically of the variety where there's been a drive to instil certain themes, mindsets and behaviours around a salesteam's video calling. My general thrust is to ensure your video meetings are better than your competitors, prospects look forward

Spontaneous Video Calls

Remarkably, from as far back as (at least?) 2007. This Telenor tv ad in part promotes the then new fangled capabilities of the Norwegian telco to enable video calls on your phone. Imagine the 'boss video calls' sequels if the employee was later re-imagined in Nordic places that were decidedly

Data Storytelling Splashes

Put the joy into spreadsheets. I’m into data but most people are number blind so I try to tell stories that paint a picture rather than focus on the numbers. I have my own phrases, so for example when I say “a Nessie” my team knows I mean a

Embracing The Fool

The fool is the precursor to the savior. That's one of the things I learned from Jung. It's so amazing that that might be the case. Why? Because you are a fool when you start something new. If you are not willing to be a fool, then you'll never start

Hybrid Furniture Tweak Required

Above I link to the widely shared photo of an event last Thursday evening. Physically hosted in London. A ceremony of which, the less said about, the better. As the most reported hybrid meeting appearance across the world's media for a fair old while, it is noteworthy for a number

Unexplained Unconventionals Unwashed

As Sunday late night show The Unexplained with Howard Hughes ends its sadly all-too-brief rolling news channel TV run, here we look back at how the unusual array of guests presented themselves. Starting with possibly the most featured talking head. Space Expert (albeit villawit), Andy Lound. Above making the most

Lazy Simulations

In thoughts widely shared among those with purpose to help make the world a better place through video meetings that actually work, here's a concluding excerpt from longtime marketing blogger Seth Godin. Railing against those who dismiss video calls as full of "cons", never productive, let alone enjoyable. If, even

The Luxury of the Lesser-Spotted Meeting

I read a sparky four-para column the other day. Extolling the "unbeatable" reward from the "sweetness" of someone apologising when cancelling a run-of-the-mill meeting you were scheduled to attend. As I often hear myself explaining to those keen to make their video meetings don't fall into the trap of being