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10 Things That Make Your Zoomscape Look Cheap

Falling for clickbait from a designer under the handle vybeinterior, I discover the things to avoid should you not want your personal space at home to look cheap. It doesn't take much to cross-reference these with how we can add a pro touch to where we video call from. I'm

🧯🧯🧯

The fire extinguisher emoji seems having its moment in the spotlight. As with all social media storms, there's a chance a divisive undercurrent lurks deep in there somewhere, but let's take this at face value for now. Its existence appears to portray the wish to dismiss the post of another.

Tourist Sabotage Or Energize

Among the deluge of year-end reviews a broadsheet one for 'travel's biggest winners and losers' struck me as a decent SKO or Wrap template. What's useful about such format in our Sales space, is the angle of deliberately moving away from people, towards things. After all, elsewhere you no doubt

Checkpoint Knockout

"This is a checkpoint and if I don't get past this, there is no future" Whilst not an avid fan of the circus that is heavyweight boxing, the occasional personality, rivalry and bout gains considerable cut-through. For a while, Anthony Joshua earned this media spotlight. His relative young age, escape

Festooning Festive Vids

Above (& below) is a lo-res rendering of a virtual background in my colours of Video Calls That Sell. A few days ago I was in a video meeting where most attendees used a christmassy backdrop as provided by central design. Basically their logo inside festive flourishes. Nothing wrong with that.

Projecting Your Rizz

'Tis the season for the multitude of competing go-to dictionary providers clamouring to bring their clickbait Word of the Year. Here's one such with a stark generational divide. For those not yet privy, one 2023 nod went to rizz. Here's the explanation of London broadsheet The Telegraph's Melissa Twigg [sub'n

Video Call Checklist Listicle

'Tis the season to be jolly. So I shall make a festive concession. You cannot distil video meeting best-practice into the clickbait style '12 Ways To Ensure Awesome Video Calls That Sell' rundown. The ability to shape truly distinctive, enjoyed and valued Sales video meetings is so much broader and

Everyday Item Luxe

Best gift-giving advice? Buy a special version of an everyday item. That's wisdom I saw widely shared as many scramble to think of festive pressies to give. Apparently the originator of this seasonal virality gave the vexing example of choosing for the typical 'someone with everything'. In their case, with

Snowbound Escape

The above panel is from the London broadsheet The Times' 'peek behind the scenes'; "This is how Heathrow will ensure your flight takes off this winter". The drift of context being that London's pretty much outmoded two-runway laggard - as per country in general - is oft derided for collapsing

Olympic Returns Decimation

Who doesn't love rummaging around a good business case? Well... One arena where we can take plenty of pointers from on how we draw such up and pitch them, comes from so called 'mega projects'. When such emerges in the form of the mega-event in Olympian mould, then cut-through can