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Get Considered The Way Kate Winslet Landed Oscar Role

Danny Boyle’s Steve Jobs. Not a great flick, but does look slick. Kate Winslet enjoyed award season. Her turn as Apple’s Marketing chief was both Golden Globe and BAFTA winner. Oscar-nominated too. If you’re feeling ballsy, or simply like trying something new a few times, then how

Can Your Persistence Beat 200/1 Odds?

A misfiring water pitch tapped me onto Adam Shaw’s blog the other day. Specifically his recounting of the incredible story of Jack Andraka [https://adamshawbiz.com/2015/11/03/saving-lives/]. Here’s a teenager that, driven by the loss of a loved one, invented an early spot for the

Facebook's Defining Hire Question And Your Sales Career

Facebook broke the internet again this week. Rather than by a cat snap, it was from areveal [http://www.businessinsider.com/facebooks-favorite-job-interview-question-2016-2] of their “global head of recruiting”. Her candour shared their key interview question, now unsurprisingly widely re-reported; > “On your very best day at work — the day you

Getting To VITO (2005) Anthony Parinello

Who is your VITO? The person prospectside with the ultimate veto on your proposal. The Very Important Top Officer. They who sit at the summit of the organisational telegraph pole. Even though every vito has their own vito above them. And so starts the first of many contradictions in Tony’

Make Your Message Chime Through Brave New World Rhyme

It’s a classic dystopian novel. Remarkable vision from 1932. Personal helicopters. Everyday supersonic travel. Multi-sense cinema. No parenthood. Human hatcheries. Total genetic engineering. Widespread human clones from ‘budding’. Unbudgable caste assigned upon embryo fertilisation. Unelected Controllers. Worship of yet another made-up deity, like every single one before Him. Individuality

5 Solution Tips From Retail Craft Teapots

[https://salespodder.com/content/images/wordpress/2016/01/teapots-coza.jpg] A year on [http://salespodder.com/how-african-art-helps-your-prospect-visualise/], a chance to see how a craft teapot stall fared. Sales in the tourist months haven’t been too shabby. Yet – seemingly inspired by the local currency tanking – many peers report 25% year-on-year

How Not To Pump Out Your Pitch

So I caught a BBC World Horizons [http://www.bbc.co.uk/programmes/n13xtmgl Horizons. Adam Shaw travels the globe to] science half-hour, Water The Liquid Life Saver. The journalist in charge writes an interesting blog [https://adamshawbiz.com/] on his baby. Along with washing machines that use only a

Simple Quote Slide Sophistication

Popping up a slide with a quote is a vexing business for sales presenters. Is the quote actually any good? There’s a quicksand cesspool of such supposed wisdom. Usually ranging from the outright rubbish to the lazily overused. Who in your audience really cares about what some so-called wit

Oilmageddon, Market Death Spiral And Your Forecast

[http://www.businessinsider.com/stock-market-dreadful-recession-predictor-2016-1] It can be a perilous recreation. Tune into any of the business tv channels for a few minutes. You’ll likely think we’re all doomed. Spivs the world over wail about global markets. Stocks, bonds, commodities. Bears one and all. A dastardly question recurs.

Undiscovered London And Your Distinctive Pitch

I caught the 400th edition of S Africa’s weekly brand and journalism magazine show. Maggs on Media went to London. Interviewing the publicly funded Brand London CMO, here’s the host’s final question; > “What’s the one undiscovered place to go to in London?” The interviewee was