Sign in Subscribe

salespodder

salespodder

http://salespodder.com

Make Your Message Chime Through Brave New World Rhyme

It’s a classic dystopian novel. Remarkable vision from 1932. Personal helicopters. Everyday supersonic travel. Multi-sense cinema. No parenthood. Human hatcheries. Total genetic engineering. Widespread human clones from ‘budding’. Unbudgable caste assigned upon embryo fertilisation. Unelected Controllers. Worship of yet another made-up deity, like every single one before Him. Individuality

5 Solution Tips From Retail Craft Teapots

[https://salespodder.com/content/images/wordpress/2016/01/teapots-coza.jpg] A year on [http://salespodder.com/how-african-art-helps-your-prospect-visualise/], a chance to see how a craft teapot stall fared. Sales in the tourist months haven’t been too shabby. Yet – seemingly inspired by the local currency tanking – many peers report 25% year-on-year

How Not To Pump Out Your Pitch

So I caught a BBC World Horizons [http://www.bbc.co.uk/programmes/n13xtmgl Horizons. Adam Shaw travels the globe to] science half-hour, Water The Liquid Life Saver. The journalist in charge writes an interesting blog [https://adamshawbiz.com/] on his baby. Along with washing machines that use only a

Simple Quote Slide Sophistication

Popping up a slide with a quote is a vexing business for sales presenters. Is the quote actually any good? There’s a quicksand cesspool of such supposed wisdom. Usually ranging from the outright rubbish to the lazily overused. Who in your audience really cares about what some so-called wit

Oilmageddon, Market Death Spiral And Your Forecast

[http://www.businessinsider.com/stock-market-dreadful-recession-predictor-2016-1] It can be a perilous recreation. Tune into any of the business tv channels for a few minutes. You’ll likely think we’re all doomed. Spivs the world over wail about global markets. Stocks, bonds, commodities. Bears one and all. A dastardly question recurs.

Undiscovered London And Your Distinctive Pitch

I caught the 400th edition of S Africa’s weekly brand and journalism magazine show. Maggs on Media went to London. Interviewing the publicly funded Brand London CMO, here’s the host’s final question; > “What’s the one undiscovered place to go to in London?” The interviewee was

Gravitational Waves And Your New Pitch

At last. A hundred years after the thought. Einstein is proved right. Boffins beside themselves. Everywhere. Gravitational waves are finally detected. I’ve heard a succession of scientists interviewed in the days after the announcement. And none of them made any sense. At all. Many mention two black holes coming

Lift Your Prospect Brightness Judgement To Make Them Happy To Buy

> “Brightness is a metaphor for happiness.” So I discovered from a study finding listening to happy music makes us feel better. And people are paid to test this? What is perhaps of interest to Sales, is why this is so. It heightens our “brightness judgement”. We associate bright with

How Valentine Novelty Will Make Your Prospect Fall In Love With You

Valentines Day. Articles on romance flood our streams. For instance, I learn about the three hormones involved; testosterone (sex drive), dopamine (romantic love) & oxytocin (attachment). A biological anthropologist focused on driving up dopamine. Helen Fisher’s advice is clear; > “If you really want to fall in love with

Are You Channelling Morton (Or Hobson, Murphy, Kobayashi, Gordian, Columbus, Parkinson, Peter, Occam...)?

You know you’ve made it when you have an eponymous ‘law’ [http://en.m.wikipedia.org/wiki/List_of_eponymous_laws] enter the language. (TakeStein’s Law [http://salespodder.com/sardonic-steins-law-applied-to-your-sales/] I blogged on the other day.) I was reminded of these and their wonderful Sales pitch tool potential