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Salman's Two Tests

In the aftermath of the latest riot-inducing how-dare-you-offend-my-faith global nonsense, someone with a unique insight into such idiocy gave a fascinating interview I caught the other day. Author Salman Rushdie suffered death threats after The Satanic Verses. A masterpiece by all informed accounts. He described how with it, he sought

Bhajis Bring Bread

[http://www.saabelectrical.co.uk/] I got reminded of the joys of a smile when you walk into a shop the other day. In a fairly unglamorous inner city suburb I happened across an electrical wholesaler. They’d apparently grown well over the past decade. They were once in the

Your 'Customer Journey' Sales Funnel

I’ve just done some work helping a salesteam identify what we probably all know as “low hanging fruit”. They’re selling a new product and, as is always the case you save time and heartache with a little planning that finds several people willing to be among the first

€2¾bn Sustainability Sell

[http://sustainability.oce.com] Disclaimer: I’ve got quite a bit of time for this outfit, having got to know how many of its talented salespeople operate in the latter half of the last decade. Working recently on a completely unrelated project, I came across their sustainability ambitions. And tremendous

Father's Bok Advice

Naas Botha. Hailed as one of the all-time great rugby fly-halves. Even left his native S Africa for a stint kicking for the Dallas Cowboys in their ridiculous national pastime. The first game he ever saw live was one he played in, against L.A. In a syruppy conversation show,

Sticktoitiveness

Donald Trump. Hardly the person budding entrepreneurs should be modelling themselves on. Still, he somehow commanded airtime on Skynews with Adam Boulton the other day. He was asked what it took to be successful in running your own business. Two main elements struck him. Neither are earth-shattering insight, true, yet

Zuckerberg Mission

Plenty of soundbite-sized clips were all over the telly and web these past few days of the Facebook founder’s first public utterings [http://techcrunch.com/2012/09/11/zuckerberg-wrote-all-2179-words-of-facebooks-s-1-founder-letter-on-his-phone/] since the IPO. I was struck by how many times he stated what he considered to be the Facebook mission;

Backstory

With the best ever, “happy and glorious” Olympics dutifully provided by London, this Monday saw the triumphant parade of the home athletes. Mention was often made by the covering commentators of ‘backstory’. Especially when lauding the paralympians. I first came across the concept of backstories when as a kid I

Spam-vassing

Like canvassing, but via spam. Another in my occasional series by highlighting rubbish that finds its way past my inbox filters. > Hello [my first name] I hope all is well at [my company name]. Here’s the follow up link to that email I sent you a week or

Chunking

You go to someone you truly feel will have their lives changed by your wares. You pitch the big picture. You’re really pumped up. But rather than inpsire, you daunt the prospect. The big picture is scary, too big, less a mere picture more a sky-filling tapestry. Consequently, they