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University Personal Statement Changes

I remember the agonising over mine. A general purpose mini-essay every person must submit. On why that course alone for which you apply is not merely an interest, but your burning passion. And without it you cannot possibly hope to fulfil your destiny. Its current format is evidently a block

We Need Change

I posted this to insta yesterday. Then sensed it merits fuller exploration. A ticket office request at a provincial England train station. One reflection of mine notes that with the Longest Day (or Night, depending on your hemisphere) having just slipped by, could the imminent start of what counters of

Remember Teleconferencing?

Less than a working generation ago, we'd sit in meeting rooms with a strange device permanently stationed in the middle of the table. Its design aesthetic often resembling a 70s sci-fi movie birdseye view of an Atlantis lair. Squashed. With rounded tentacles circling outwards. Keypad and mini-screen protruding

Verkoopfilosofie

I touched recently on the differing core approaches to elite level football presently battling for supremacy. There's been a number of progressions in how the game ought be played, since first codified in mid-19th Century England. Tactically in more recent times, the 'Total Football' of 70s

Your Sales Figures In Danger Of Matching Zoom Share Price Performance?

Above is the online dailymail graphics team linegraph of Zoom's share price over the past 42 months. It accompanies current revenue stall at around $4½bn and profit growth deceleration down to maybe ~3pc. I think I can just about make out a trader tell of the '

Lewis Schaffer on Jobs and Love

After being moved to warn about the Ferguson (Neil) Effect as described by New York turned London comedian, Lewis Schaffer, I find a pair of extra selling steers from his meandering mind. Naturally never one to pass up on a solution Sales angle, here's a two more thoughts

Bullet Build Layering

Here's a rolling news slide treatment from London. A different slant on the traditional, yet tired, trope of animating bullets. So delaying reveal in time with your glowing speech. Otherwise, your audience reads ahead of you and fails to take in any of your words of wisdom, attention

Avoiding The Asterisk Deal

There's a lot of t*lk about the football team of the age - perhaps any age - sullied by the alleged underhand financing of oppressive petro-state gazillions. Pep Guardiola's pitchside stewardship of Manchester City remains stellar. His genius unblemished by association. Yet here's

The Schaffer Effect

"I just learned something from Lewis Schaffer". Said no-one, ever. Then 'praps I can start a trend? Our Lewis is a gent of pensionable age who somehow got a gig on Headliners. A late night hour reviewing tomorrow's English papers on a recent entrant on

ESBs, Enterprise Sales Boundaries

When it comes to frameworks of this type, my experience matches that of Elon Musk. As he tweeted in '22; “ESG is a scam. It has been weaponized by phony social justice warriors.” Well-meaning initiatives flounder to the point of fatally undermining the true endeavour through misguided, misdirected mission-creep.