salespodder

salespodder

http://salespodder.com

Two-Thirds Misguided Domineering

A UK survey from a gambling focused marketing outfit gained the desired PR near the start of Feb looking at our secret Zoom tactics. Among the pyjama bottoms, parallel work-multitasking and pretending to be busier confessions, was this reveal; > Two-thirds of Britons surveyed admit setting their laptop camera at

Fast Fashion Clean Up

Circularity is a buzzword for retail clothing behemoths. Online ordering has led to an explosion in purchase returns. As one report [https://www.dailymail.co.uk/femail/article-10458345/What-really-happens-internet-shopping-returns.html] put it; 'one in three fashion purchases is now sent back - costing [UK] firms £7bn a year'

Classic Example Of Failed Froth Ridden Beer Pitch

[https://salespodder.com/content/images/wordpress/2014/04/chelseagastropubfayre.jpg] So one sunny Saturday I was casually drinking my way around Chelsea with friends searching for good fish ‘n chips. With bar queues long and tetchy, and with industry insiders in tow, we got to wondering why the awesome speed

You Never Know What The Prospect Might Really Want

[https://salespodder.com/content/images/wordpress/2014/09/MAX18X.jpg] Here’s a story from a pal of mine. At the time – way back in the 90s – he was a beer salesman. And his office was, indeed, the pub. He had an aged car. By now, almost an ol'

Customer Situationship Management

CSM, hey. Should it catch on? As the enlightened open up in a way that finally feels for good, let us pause and consider the impact the various distancings, border closures and restrictions generally wrought on those seeking relationships. The label situationship comes from the world of dating. When two

You Hear Cannons Or Trumpets?

> "Buy on the sound of cannons, sell on the sound of trumpets" Wisdom from back in 1810 attributed to London financier, Nathan Rothschild. At a time when peace was an uncommon time, the oft-listenable Singaporean David Kuo reminded his 'smart investors' of this advice as

Facebook Video Negotiation

I am sorry to report that I've heard a couple of people connected to Sales lately talk down any video future. Well. There were those who said the car would never catch on. They couldn't go any faster than a horse. There were no roads. Manoeuvring

Meeting Cover Art

A book has its dust jacket. Music albums of whatever medium have their sleeve artwork. Magazines have their glossy covers with masthead up top. Even our Proposal documents typically have some kind of title page. Although hopefully not one stipulated by an ivory tower type of 'corporate comms'

Video Clips In-Call Warning

In a coffee shop, a welcome shot of re-normality was served up in the form of a pitch meeting on the table across from me. From the buyer's opening of, 'what can you do for me, then?' I couldn't take my ears off the

Bottleneck Prospects

We're all familiar with the label of bottleneck. Everyday use refers to 'a point of congestion'. No-one wants to be snarled up in traffic behind one in a narrowing roadway, for instance. On a production line, they lead to more needing to be processed than the