Topic

proposals

A collection of 118 issues

Since We're All Goldfish Now Salespeople Must Become More Hummingbird

[https://www.google.co.za/search?q=how+to+sell&oq=how+to+sell&aqs=chrome.0.69i59j0l5.2543j0j4&sourceid=chrome&ie=UTF-8] Sport, dead celebrities, mobile gaming. Items that dominate Google UK’s supposed out-of-the-ordinary ‘most searched for’ ought not truly surprise. Indebted to the always entertaining Harry Wallop

Apply Sleek Instagram Logo Trick To See What's Burned Into Your Sales Psyche

[blog.instagram.com/post/144198429587/160511-a-new-look] Who’d have thought it? This week the internet exploded. Instagram updated its logo. Hashtags changeitback and oldinsta flooded uploads. You can’t help but chuckle along with the designer in charge. On reaction that would ensue, Fast Company knowingly quoted [http://www.fastcodesign.

When Was Your Last Jose Mourinho Six-Page Letter Pitch

The English sports pages are Jose potty this week. After getting the sack from Chelsea, it seems he covets a return with Manchester United. The Independent newspaper sent talking heads into overdrive with an exclusive [http://www.independent.co.uk/sport/football/premier-league/jose-mourinho-to-manchester-united-ex-chelsea-manager-six-page-love-letter-i-can-change-a6829971.html] ;Ex-Chelsea manager pens six-page love

What Buyers Read Between The Lines Of Your Menu

I do like examining menus when eating out. I often blog on what solution selling can take from dining (and drinking) option presentation. So I was delighted to come across insights from a professional food reviewer [http://www.theguardian.com/lifeandstyle/2015/nov/18/how-to-choose-a-great-restaurant-from-reading-the-menu] . His noble aim; help us

Deploy Deadly Owl Strike On Deal Dissent

Comedian Rob Newman coined a delicious concept. In his Entirely Accurate Encyclopedia Of Evolution [http://www.bbc.co.uk/programmes/b06gwnx2] he discussed the genetic belief behind girls predisposed to pink, and boys blue. Stemming from one piece of research which attributes the need for caveman to recognise blue sky

Clip The Filigree

[http://www.fastcodesign.com/3050613/googles-new-logo-is-its-biggest-update-in-16-years] I often find myself explaining how I admire Sans Serif school. As opposed to a Serif one. And that this should translate into how we frame our pitch, deal and general Sales approach. I refer to the two broad types of font. One has

Oxi Nai :: The Lewis Carroll Greferendum And Your Core Bid Pitch

[https://salespodder.com/content/images/wordpress/2015/07/greferendumballotpaper.jpg] > “It’s All Greek To Me” – Edmund Blackadder c1490 This week’s baffling potentialGrexit development is their Greferendum. I’ve blogged on learnings we can take in solution sales from such ballots’ questions. Specifically the best ways to sum up

Big Number Small Number

[www.domesticstreamers.com] Here’s a worthy construct it’s always good to see in the real world. A simple stark message, writ large on a TEDx slide. > 90% – world’s data has been generated over the last two years Imagine this number represented graphically. Would for instance a huge

Take Care Framing Your Decision Question

Presidents and public alike seek change. An overdue re-balance. Minds focused by a possible Brexit looms courtesy of an In/Out referendum in the UK. Guaranteed before 31 December 2017. With elections in France that Spring, Germany that Autumn, momentum gathers for the British plebiscite to come sooner. In 2016

Pinpoint Bid Message Cut-Through To Win Against The Odds

Or… Warning: No Cut-Through No Win. May I introduce a new addition to our selling lexicon; > cut-through. Example;“we won because we saw cut-through”. If your proposal does not possess this quality, then you have no message. I caught frequent use of this term by the chatterati surrounding the 2015