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quirky

ideas and experiences with a selling angle that come from left-field

Get A Sense

[https://salespodder.com/content/images/wordpress/2011/08/tottenhamriot.jpg] My blood pressure boils just about every time I catch myself stupidly listening to BBC phone-in radio. In the aftermath of the weekend’s N London riots and looting, they even had a fella call in who’s first words,

Sales Goals Less Wild

I read with interest a recent magazine article reappraising goal setting [http://www.managementtoday.co.uk/news/908158/Why-excessive-goal-setting-bad-business/?DCMP=ILC-SEARCH] . Here’s a summary sentence for the gist. > Creating learning goals rather than performance goals is what the authors of Goals Gone Wild recommend The paper referenced has

Till Pressure Grows

I was wondering through a sparkly regenerated town centre the other day and passed a new store selling smart gentlemen’s “fine tailoring and etceteras“. In the mould of the explosion of such English outfitters from a decade ago (Pink, Hawes & Curtis, TM Lewin, Charles Tyrwhitt, Emmett, Hilditch &

A Sushi Legend

Another idea on solution selling pricing options from the world of retail, this time from Simon’s Town’s Just Sushi. Beautifully overlooking False Bay even on a stormy day, it reminded me of menu engineer [http://salespodder.com/be-a-menu-engineer/] tips on which I’ve blogged before. “The Legend” features

Smart Goals Upgrade

I was just reminded of a post I wrote long ago onSales Year Resolutions [http://salespodder.com/sales-year-resolutions/]. In the intervening two and a half years, one related experience I had was when running a solution selling 101 day for a twelve-plus strong, £40m salesteam. I suggested each person write

Your Cat-Poo-Chino

[http://www.facebook.com/urbancoffee] Encroaching towards the mists of marketing I know, but I couldn’t resist this story. I myself go out of my way to occasionally use the coffee house featured in this national Daily Mail article [http://www.dailymail.co.uk/news/article-2000209/Enjoy-cat-poo-chino-Coffee-shop-serving-drink-beans-passed-civet-cat--9-cup.html] when

Faulksian Plot

Being a huge cricket fan, I often find myself with Test Match Special [en.wikipedia.org/wiki/Test_Match_Special] on in the background wherever I am in the world. Apart from when the pitiful Christopher Martin-Jenkins or bland Simon Mann are commentating. So I was annoyed to be torn

Easy Lead Riches Mirage

I recently got spammed by an American email marketing outfit. One of their three main strands is described by their web spiel thus; > The days of batch and blast email marketing campaigns with low response rates are over. To convert raw inquiries into sales ready leads, modern marketers need

Draw Your School

A friend of mine shared a fascinating experience from a former parents’ evening at his lad’s junior school. When the class reaches a certain stage, the teacher asks them to draw their school. Regardless of any interrogative questions from the floor, no further instructions are given. Each is simply

Media Elevator Pitches

London’s Liberal-leaning Guardian newspaper has an entertaining microsite where web startups promote their wares. Since the start of 2008 they’ve broadcast wannabe dotcom stars at the rate of around half-a-dozen a month, although this rate tailed off into 2011, with only three in the first Quarter. [http://www.