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quirky

ideas and experiences with a selling angle that come from left-field

Beware The Analyst 5-Point Plan For Business Survival

[http://www.seanrickard.co.uk/] I couldn’t quite believe my ears. Watching the often pleasant (when not ruined by Blue Peter production) BBC weekly rural affairs magazine, Countryfile. The parlous state of farmers highlighted. If only we were all French, hey. “Across the board prices seem to be heading

Elements To The Perfect Apology

[http://lifehacker.com/the-main-components-of-a-scientifically-perfect-apology-1771054325] I’ve blogged before on how we as salespeople must occasionally apologise. (Including from five years ago here [http://salespodder.com/truly-meaning-sorry/] and there [http://salespodder.com/truly-meaning-sorry/]). Often through no direct fault of what’s under our direct personal control. Delivery slippage. Product malfunction. Servicing

Do Your Prospects Prefer To Stay Young Or Age Well?

Have you asked them? There’s only ever one true answer; Stay Young. How do I know this? Well, first off there’s Prospect Theory. One of my all-time faves [http://salespodder.com/dont-miss-out-on-prospect-theory/]. Hardly anyone likes the thought of ageing, so to keep youthful in the eyes of others

Treating Your Pitch Like United Nations Boss Application

I’m quite taken with this week’s new UN Sec General selection. Ban Ki-Moon’s successor might have a touch of democracy about them for a change. Rather than being appointed through favour, the eight candidates face a two-hour grilling. Broadcast around the world, live. The 193 representative ambassadors

Heat Map Five Word Review

So a BBC Arts Correspondent just completed a short run of three 90-minute magazine shows. It seems they’re trying to imagine how a Daily Mail Arts section edited by a first-year St Martin’s College student might sound. Will Gompertz called it his Heat Map. He liked the link

Évoquer Le Prix De La Page 112

The French love their books. I realise this because I learn they have around 2,000 literary prizes. Yet something is rotten in the state of Les Gaulois. It appears they feel new stories ain’t what they used to be. Apparently, they nowadays tend to ‘sag in the middle’

Slow Selling For Faster Results

The Slow Movement continues its spread. I first came across it a decade ago. Wonderful, seemingly impromptu – the then new term was popup – small markets with chef-manned stalls grouped together inbetween London office space. Local, artisanal lunchtime snacks I, along with many others, were happy to support in preference to

Audition That Changed Music History And Your Management Career Take-Off

General management best-practice discovery. I deliberately try to avoid writing a blog on such. As salespeople that aim for chief execship, I feel today I can make a rare exception. It emerges following the passing of Beatles producer, George Martin. An unlikely beacon of managerial wisdom you’d think. But

Match Your Supposed Buying Partner's Desire

The things that creep into your feed… How to say ‘yes!’ to sex [http://www.theguardian.com/commentisfree/2016/mar/04/how-to-say-yes-to-sex-and-not-just-ok-only-if-you-shut-up-about-it] seemed a cheap shot. Yet I couldn’t help mull how the want-it-now-now-now salesperson and the million-other-things-on-my-plate buyer ever get it together. The original Aussie writing title perhaps

Where Do You Put Your Price List Titles?

Waterkant. Fairly central Cape Town. One of the many over-styled new eateries there. Yet a real-life example to flow the juices of menu engineers. On occasion I blog on the crossover between food retailing and b2b solution price lists. Here’s another idea. This place had a menu without headings