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Switch Bulletizable Pitch Off

[http://www.theguardian.com/commentisfree/2015/sep/23/powerpoint-thought-students-bullet-points-information] … striking dread into your audience from the outset -------------------------------------------------------------------------------- How happy was I to read one crusade for such performance to breakout beyond slideware [http://www.theguardian.com/commentisfree/2015/sep/23/powerpoint-thought-students-bullet-points-information] chains. It emanates from the bowels of the

Boredom + Curiosity = Drive

[https://salespodder.com/content/images/wordpress/2015/10/boredom-curiosity-drive-bluer.jpg] This equation recently hummed inside my mind. It cropped up in my instagram feed. Courtesy of a design agency [http://www.infographic.ly/]quoting a baker-cum-barman [http://www.tartinebread.com/] from London’s Wired [http://www.wiredevent.co.uk/wired-2015]

Progress Beyond 90s Textbook Value Proposition

[http://www.jillkonrath.com/sales-blog/bid/140981/Value-Proposition-Examples-Words-That-Get-Meetings] Jill Konrath’s early work Selling to big companies is both a worthy and contrarian addition to the sales canon. Which makes it all the more baffling why she latterly flirts worryingly near the ‘internet marketing’ of the pyramid-peddling dirty drain. I

Fake Reviews And Your Real Prospect Star Rating

Much chatter this week as Amazon sue 1,114 people who post fake reviews on its site. In the crosshairs I noted Tripadvisor’s notoriously lax reputation on hospitality industry defamation may be sharpening. They have three categories of fake reviewer; Boosters – false positive, normally from friends and family of

Link Cyber Fraud Protection ABC To Your Bid Security

[https://salespodder.com/content/images/wordpress/2015/10/times-crime-survey-15-400x372.jpg] Half of all UK crimes are cyber. A whopping five million. My photo above, from the day’s London Times’ striking barchart depiction. Note that the UK “crime survey” is a deliberately separate counterbalance to police recorded figures. The previous

Sifting Plastic Soup

It can make you feel old. A touch trivial too. Dutch 20-yr old Boyan Slat [http://www.boyanslat.com/] set out to change the world [http://www.theoceancleanup.com]. Save the oceans and us from the suffocation of floating plastic soup. Determined to act on what everyone said was impossible,

Oxbridge Entrance Exam Sales Mettle Test

Oxbridge interview questions are the stuff of sixth form legend. I remember fondly tackling one myself pre-university to determine omniscience or omnipotence as preferable. Now Oxford outdo Cambridge and continue their habit of publishing these. Alongside guideline answers. (Which was news to four teachers [https://www.tes.com/news/school-news/

Make Your Funnel Spark Joy Today

aka …The Life Changing Magic Of Tidying Up Your Forecast. Marie Kondo is a lifestyle guru. 2½ million books sold on how to clear out your stuff. Incredible. I can see why though. As with any real expert, her delivery is indeed ‘magical’. Right down to how to properly fold

Contenders Offer Threesome

[https://salespodder.com/content/images/wordpress/2015/10/bbc-tory-leader-2020-hats.jpg] It’s a rare delight when you admire presentation of a rolling news journalist. BBC’s Norman Smith provided this when reporting from the UK’s party of government annual conference. Their next General Election in 2020 will be fought

How To Be A Sales Superforecaster

Given my recent discovery of an overdue change [http://salespodder.com/93-year-incumbent-fails-to-forecast-changing-weather/] in the English weather service, I lapped up book launch pr for psychologist Philip Tetlock [https://en.wikipedia.org/wiki/Philip_E._Tetlock]. I was delighted to learn of the study that made his name. In 20 years