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Viral Account Penetration

Surfing in downtime for entertaining infographics ideas, I came across this analysis [http://www.facegroup.com/how-stuff-spreads-1-gangnam-style-vs-harlem-shake.html] of how global pop dance-move phenomena Gangnam Style and Harlem Shake infected the world. The assessors looked at how the Twitterverse spread the memes. Their conclusions (8 things we learnt about how

What Apple Music Bid For Latest Domination Tells Your New Product Launch

[https://salespodder.com/content/images/wordpress/2015/07/applemusic-freefirst3months-wwdc2015.jpg] I’m no “streamer”, yet it’s not possible to have missed Apple’s bid for ownership of the sector this week. Will it prove more successful than their 2010 attempt [http://salespodder.com/jobs-associative-pitch/] to smother competition through a

Oxi Nai :: The Lewis Carroll Greferendum And Your Core Bid Pitch

[https://salespodder.com/content/images/wordpress/2015/07/greferendumballotpaper.jpg] > “It’s All Greek To Me” – Edmund Blackadder c1490 This week’s baffling potentialGrexit development is their Greferendum. I’ve blogged on learnings we can take in solution sales from such ballots’ questions. Specifically the best ways to sum

Sprinkle Your Pitch With Bentley Luxury

[/content/images/wordpress/2015/06/bentley-foxnews-stuart-varney-christophe-georges.jpg] Here’s another example of a chief exec trying to give it The Big Sell. The head of car maker Bentley’s N American operation, Christophe Georges, snared a couple of minutes on Fox News. My screenshot above sees him (left) interviewed by

Andy Murray's Snarky T-Shirt

[https://salespodder.com/content/images/wordpress/2015/07/andymurray2015noexcusesnoapologies.jpg] Tennis champ Andy Murray likes his statement t-shirts [http://salespodder.com/prepare-attack-destroy/]. After a first round Wimbledon win, here’s his T’s message, courtesy of current sponsor, Under Armour; > No Excuses No Apologies On national radio, his entertaining

One More Thing For Your Slide Deck To Ape Apple

[https://salespodder.com/content/images/wordpress/2015/06/onemorething-wwdc2105.jpg] The world’s largest company has a gag. Their launch glitz seems over. Pause. Then they announce “one more thing”. The audience screams frenzied whoops. My above screenshot is this very moment from their developer conference this June, 2015. I’

Tired Tyre Rep

[https://salespodder.com/content/images/wordpress/2013/06/tiger-wt.jpg] A wonderful sunny Winter’s day in Cape Town and I got a puncture. So, having experienced less than great service before at local chain Pitstop, this time I ventured to competitor Tiger Wheel & Tyre. The chap greeting me

Big Number Small Number

[www.domesticstreamers.com] Here’s a worthy construct it’s always good to see in the real world. A simple stark message, writ large on a TEDx slide. > 90% – world’s data has been generated over the last two years Imagine this number represented graphically. Would for instance a

Cosmetic Founder's Everyday Words

[www.eveandranshaw-louth.co.uk/] The latest spin on a well trodden business reality TV theme. Running The Shop sees The Boss of a tired, static, failing firm leave their staff in charge for three weeks. Along with thirty grand to make changes. Amid the juicily edited emerging tyrants and tears

The Power Of Instagram's First Ever Pic And Your Mundane Proof

[https://salespodder.com/content/images/wordpress/2015/05/instagram1stpostandlogodesign.jpg] This image whizzes around the web. The dog belonged to the founder of Instagram. The foot and flip-flop, his girlfriend. ‘Twas the first ever posting by the app. (On the left, his initial logo doodlings.) The pic a touch reminiscent