Face-To-Face Promotion Propels Trust
[http://paidpost.nytimes.com/cathay-pacific/business-travel-and-the-boost-to-your-bottom-line.html]
The PR department of airline Cathay Pacific
[http://paidpost.nytimes.com/cathay-pacific/business-travel-and-the-boost-to-your-bottom-line.html]
splashed a fair few quid lately to ensure their message “slash travel budgets at
your peril” was read by business leaders.
I’m interested in this as a Sales