Topic

new products

A collection of 276 issues

Nail Your Point Format

So I was talking through mnemonics with someone. POINT [https://salespodder.com/buyer-makes-their-point/]arose. > Preparation – One page only – Interesting – Newsworthy – Three I remembered it fondly. I then riffed on how this kind of thing can really sing and dance when re-designed onto a specific business setting. In our case,

Are You Supplying Innovative Solutions?

I do hope so. On another level, I do hope not. A conundrum wrapped in an antinomy inside a dilemma, you might say. One I was alerted to with a news report [https://www.channel4.com/news/how-do-brexit-voters-feel-about-eu-divorce-bill] from a North West region of England. It sought voters’ views on

Dam Busters Spirit

[http://en.wikipedia.org/wiki/The_Dam_Busters_(film)] I watched this movie on a cold, damp and grey Sunday afternoon in England recently. It’s been maybe twenty years since I last saw it, and what a pleasure it was to be refreshed by its inspiration. I sense a

You Share Popcorn Message Focus?

Adam Sopher quite rightly delights in being a – if not the – pioneer of popcorn’s surprise English resurgence this decade. The revitalised sector, including their part which they term “gourmet popcorn”, is currently taking chunks out of the tired old crisp market. Now a category in its own right, the

Launch Pricing Airliner Discount Penetration Dumping

[http://fortune.com/2016/06/04/bombardier-cseries-jet-orders/] Pricing our shiny new product is not something many salesteams get to set. Which, I hear many a seller sigh, is why so many new releases fall short of expectations. Marketing departments feel they exist to carry out this procedure. Of the myriad

Ho Ho Ho Apple New iPhone Big Demo Fail

Wow. Who’s out of a job this morning? Is it perhaps Craig Federighi? Apple’s bumbling (Senior VP) Software Engineering bigwig? Or whoever promised him his money shot would work like a dream on the big launch demo? If you haven’t seen the twenty second car crash in

How's Your Pitch Compare With Pied Piper's First?

our only glimpse of the embryonic startup app landing page interface -------------------------------------------------------------------------------- Hit TV show Silicon Valley. Series One, Episode One; “Minimum Viable Product”. If you’re unfamiliar with the premise, introvert coder Richard spends his spare time outside working for a tech giant trying to develop an app of

Your Hollywood Review Bottom Line

As an Englishmen powerfully brought up on The Dunkirk Spirit, watching this week’s Christopher Nolan cinema treatment of WW2’s 1940 successful evacuation was always bound to strafe my to-do list. Then the near-universally glowing reviews poured forth, cracking like popcorn from heated kernels. Of the many I read

Maybe Your Prospect Is A Neophyte

John McEnroe get his neos mixed up. I made the mistake of watching a live match from the London leg of the tennis Grand Slams. The one-time superbrat was on the mic and passed comment on when the authorities (thankfully, belatedly) reacted to the step-change increased athletic and technological power

Are You Ruining Presentations To Make TED Founder Scream?

TED curator Chris Anderson writes from a deep well of killer knowledge about giving presentations [http://blog.ted.com/2013/07/24/chris-anderson-on-what-makes-a-great-talk-great/] . He coaches speakers for up to 9 months in advance of their 18-minute delivery. When it comes to corporate spiel, here’s a sample gem; > Don’