Topic

new products

A collection of 261 issues

Do You Harness Business Transformation Questions Like Global Outsourcer?

I saw that huge outsourcerer Wipro [http://www.wipro.com/] sponsored the pre-Wimbledon warm-up at Queens last week. I came across them a couple of years ago. It was via their apparent ‘green’ credentials. I noted that one corporate intro vid at the time was built around the following slides;

How Clibanarius Erythropus (A Tiny Hermit Crab) Can Raise Your Sales

[https://www.facebook.com/BBCSpringwatch/] A tiny hermit crab. Clibanarius Erythropus. What on earth could such little critter have to do with making more sales? Well. What a star crustacean. Torrey Canyon. 1967 [https://en.wikipedia.org/wiki/Torrey_Canyon_oil_spill]. One of the world’s worst ever oil

The Bigly Wonders Of Making Up Your Own Word

American elections. Blimey. True democracy takes many forms. Yet is there any country, anywhere, that’s got the voting process right? This week proof yet again that the personalities, gaffes and presentation so often outgun policies. The Donald has got down to the wire. He of the hairpiece, tv fame

How To Make Sure You Don't Drop Your Equivalent Of Apple $50bn Stock Fall

[https://www.theguardian.com/technology/2016/apr/27/a-brief-guide-to-everything-thats-annoying-about-apple] When was the last time you bought an Apple product? I haven’t now for five years. That ipad still works. Although its life extended since I stopped using its native music, video and book players. Meaning never having to suffer

The Circle (Dave Eggers 2013) SeeChange Product Soft Launch

The Circle is the internet. All today’s e-, +, i-, and 2.0 tech amalgamated into one wonderful entity. Or should that rather be, one beast. If you ever worried, whether just a smidgen, that a ubiquitous web monopoly can, even accidentally, become truly evil, then in this novel you

Heat Map Five Word Review

So a BBC Arts Correspondent just completed a short run of three 90-minute magazine shows. It seems they’re trying to imagine how a Daily Mail Arts section edited by a first-year St Martin’s College student might sound. Will Gompertz called it his Heat Map. He liked the link

Alluring Pitch Of JK Rowling Rejector's Blurb

[https://twitter.com/jk_rowling] Here’s a tweet from JK Rowling, 25 March 2016, which created quite the reaction. In case you don’t know the story, the megaselling Harry Potter author’s next project wrote under an assumed name. As she’d been famously rejected in the Beatles-esque

Don't Make Launch Mistakes Of Smartphone VP

Friday 11 March. Huge national radio audience. VP Europe, Rory O’Neill gets three minutes of precious airtime to plug the new Samsung S7 smartphone. Alright, I feel compelled to state upfront. It was a poor performance. Substandard. One certainly not befitting someone of such lofty rank and remuneration. Especially

How Not To Pump Out Your Pitch

So I caught a BBC World Horizons [http://www.bbc.co.uk/programmes/n13xtmgl Horizons. Adam Shaw travels the globe to] science half-hour, Water The Liquid Life Saver. The journalist in charge writes an interesting blog [https://adamshawbiz.com/] on his baby. Along with washing machines that use only a

Gravitational Waves And Your New Pitch

At last. A hundred years after the thought. Einstein is proved right. Boffins beside themselves. Everywhere. Gravitational waves are finally detected. I’ve heard a succession of scientists interviewed in the days after the announcement. And none of them made any sense. At all. Many mention two black holes coming