Does Othering Have Selling Merit?
Perhaps here’s an important selling word; “the”.
I now know this because I heard a Sussex Uni linguist on the radio discussing
the 2016 US presidential election
[http://qz.com/806174/second-presidential-debate-linguistics-explains-why-donald-trump-sounds-racist-when-he-says-the-african-americans/]
. She described Othering. Her definition has sinister overtones of
victimisation; “treating people from another group as less