Topic

quirky

ideas and experiences with a selling angle that come from left-field

Focus On Roxy RoI To Frame Deal Your Way

I’m indebted to an article I read in The Times written by a chap called Rhymer Rigby [http://www.rhymer.net/] for this Sales idea. He was having a jovial dig at Starbucks and their ilk for an endless, desperate pursuit of “friends”. One offshoot highlights the difference between

Take Care Framing Your Decision Question

Presidents and public alike seek change. An overdue re-balance. Minds focused by a possible Brexit looms courtesy of an In/Out referendum in the UK. Guaranteed before 31 December 2017. With elections in France that Spring, Germany that Autumn, momentum gathers for the British plebiscite to come sooner. In 2016

Spotting Late Swing In Voting Intention

[https://salespodder.com/content/images/wordpress/2015/05/lateswing-brightened-400x343.jpg] Any solution seller will know the nerve-filled vacuum that is the day you await the go-ahead. The ‘decision making unit’ is in session. The voting panel poised. You sit by the phone. Shackled to the moment each hand reaches high

Rise Above The Sales Precariat

Another new word. When I first heard it I got quite excited. > Precariat. A term for those who push at boundaries? Live on the edge? Always trying to make something happen? The inventors, innovators, problem-solvers, creators, iterators, game-changers, shapers. Not driven by the folly of financial reward, rather that

The Selling Take From Management Consultancies Assoc Awards 2015

[https://salespodder.com/content/images/wordpress/2015/05/mca-awards-15-winners.jpg] > “Take your watch then tell you the time” Management Consultants get a bad rap. The reality is that when you find that visionary ‘third eye’, they are priceless to you. Yet the good are sadly rare. The same can

A Tip On View Points

[https://salespodder.com/content/images/wordpress/2015/05/oecd-teenageteaser-times13May15-400x212.jpg] Something for your next internal Sales meet slidedeck? One of my more tedious business school memories way back then was the ‘human resource’ module. “People”. Or as the lecturer – with her name deliberately shorn of its ending feminine vowel to

How To Break Out Of Your Echo Chamber

[https://salespodder.com/content/images/wordpress/2015/04/ge2015echochamber.jpg] So with the UK’s #ge2015 I learn there’s a myth busted about social media winning elections. In fact, a nuance is observed. Social media does not change views. Rather, it reinforces those already held. The image above I

If You Ever Doubt Why Competition Is Good For You...

From market stall trader to multimillionaire. Every salesperson loves this kind of tale. Here’s a five-minute clip of just this. With Steve Smith. He went from the most mundane of markets, in (cradle of industry) Black Country Bilston, to ‘inventing’ an entire branch of retailing. One cheap price the

Don't Get Tarnished With UK Pollster Ignominy

[https://salespodder.com/content/images/wordpress/2015/05/tory-lead-error-brightened-400x220.jpg] Calamitous. Crashing towards the criminal. As the BBC Newsnight graphic above so ably shows, the UK polling industry stock is in tatters. The lack of apparent humility from industry “leaders” is astonishing. Take Peter Kellner (somehow head of a polling

Dealing With Your Deal Wobble Day

Wobble Thursday. As a psephology hobbyist in my early voting age, this concept intrigued me. During the 80s, it was coined by the incumbent Conservatives of Iron Lady Maggie. From the 1987 campaign I recall, by the (unelected) Trade minister, David Young. His stock so high, Mrs T once remarked,