Salespodder (Page 70)

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Degrees of Change

My recent post on our Sales tips from conditions for the arrival of political change got me thinking. Most buyers can think in terms of 'change' when they want it. But they tend to focus on the one-size-fits-all impacts of it. Rather than considering the nuances from implications

Cook Up A Stirring Niche

How many times do you consider pursuing a deal outside your ideal? I recently learn of a £100 million British retail success "very comfortable flying below the radar" (their own words) that decidedly never does so. Elevating the longtime British culinary staple (first retailed there 1979), the ready

What's Your Epithet?

I wonder if the first name English schoolchildren hear featuring an epithet is Ethelred The Unready? So junior classroom friendly. There are surprisingly few such monikers in the collective canon. Overwhelmingly reserved for those long gone once lording it over their proletariat. Whether by 'god' or sword. Lately

Why T@#!s Is A Dirty Word In Sales

There's long been the trope for commercial sellers of the Sales Prevention Department. Candidates are legion. My personal first experience in the craziness was twofold. Strangulation from (software) development. More concerned with what they thought technically exciting. Instead of what the marketplace was telling us in Sales was

Are Immigrant Uber Drivers Your New Product Buyers?

"When a new invention is first propounded in the beginning every man objects and the poor inventor runs the gauntloop of all petulant wits." William Petty, 1662 https://t.co/fJ3CwoQH0s — Matt Ridley (@mattwridley) May 27, 2020 I was reminded of this timeless wisdom when meeting an endless

The Four Horsemen That Spell Account Management Relationship Apocalypse

What originator Dr John Gottman terms The Four Horsemen will crush any relationship. Research into marriages found that the presence of these four meant to split in 90 per cent of cases. Namely; criticism, contempt, defensiveness, stonewalling. Worse still, one stands above as over-riding worst offender to fatally poison our

Orange Flag Statement from Dating Expectations

"I Don't Have Any Expectations" According to Aussie 'matchmaking coach' Louanne Ward these five words sabotage any hope for a successful first date. She finds that; * these five words inadvertently drive people away in the beginning stages of dating * there are always expectations when

The One Lockdown Lasting Mark

FT international politics columnist Janan Ganesh listed all those things once written off as gone forever by lockdown decree. Noted whilst revelling in how "changing city" Bangkok had beamed even brighter back into life by August 2022; "This is as good a time as any to make

Are You Meghanly Me Me Me?

The monster (choose your slant on this adjective here, + or -) online news site of Daily Mail has long since had enough of 'The Duchess of Woke'. You can read on such at your leisure. For me, I was fascinated by this video annotation. Hot off the heels

I Will Deliver

Britain's ruling party anoint its latest leader. By default now head of the UK government. Liz Truss gave her acceptance speech in front of the adulating party faithful. 6 minutes. 318 words. As the rolling news graphic above helpfully tots up, ten of which were 'deliver'