[https://salespodder.com/content/images/wordpress/2014/08/ukspaceagencylogowiki.jpg] There is a fundamental of non-tender triggered solution selling. When you alone seek to ‘create the need’, you invariably challenge the status quo inside an organisation. To many, that status quo is a comfortable place to be. There are those

[https://salespodder.com/content/images/wordpress/2014/08/ariel-pre-treat-cap.jpg] Who’d have thought it? A solution sales tip from an fmcg innovation. I’ve no particular loyalty to the brand in question myself, yet I smiled at their ads that have appeared across several webpages I’ve visited this

[https://salespodder.com/content/images/wordpress/2014/08/breakaway-gatekeeper1.jpg] The other afternoon I was waiting in a reception. As is the modern way, there was a telly on the wall. Rather than rolling news, this one was showing daytime tv. Of the quiz show variety. In the picture above,

Pretty much every solution-style product I’ve ever sold has required a little bit ‘extra’ from the client to make it truly sing a dance. Whether it be the obvious added cash for implementation or maintenance services or the time and resource committed from their side, to fly as advertised