Salespodder (Page 226)

More issues

Don't Worry About Rockstar Pie Chart Colours

[https://salespodder.com/content/images/wordpress/2015/03/brianmay-commondecency-piechart.jpg] This is Brian May [http://www.brianmay.com/brian/briannews/briannewsmar15.html#19]. Once multi-platinum, stadium-filling guitarist of rock legends Queen. Today an astronomer doctorate and environmental campaigner for badgers. He now has a new cause. Common Decency aims to

Sway - The Irresistible Pull Of Irrational Behaviour (2008)

This pop-pysche book from 2008 aims to tell us why we make poor decisions. And how to make better ones. As with all texts in this genre, Sway [http://www.swaybook.com/]‘s strength lies in the examples used. The reasons why practically the world’s most experienced pilot caused

See The Shape

[https://salespodder.com/content/images/wordpress/2013/03/photo-1.jpg] [/content/images/wordpress/2013/03/photo-2.jpg] Here’s something I witnessed in a restaurant. I thought it shone terrific light on an issue with a clear Sales analogy. The owner had bought some big white pumpkins. They love pumpkins,

What Any Solution Salesperson Must Know About Election TV Debate Running Order Choice

The first ever UK genuine general election television debate took place only last time round. 2010 saw a trio of debates with the then three main party leaders sharing a stage. It’s very different for 2015. In the run up to 7 May there is just one single such

Sitting On The Election Kitchen Stool

Pre-poll fervour continues to grip media monkeys in Blighty. With just six weeks to go, we’ve got hurriedly treated with a new canvassing device. The kitchen interview. Leaders now rush to portray themselves beside their sinks. One mistakenly chose to inhabit their second kitchen. Lucky them. Although not so

Apply The Genome Knife To Your Sales DNA

Who can’t enjoy the recent breakthrough of wine without hangover? Step forward a Professor Jin. His lab has modified yeast so that the offending headache-causing part is eliminated; “Scientists need to create designed mutations to determine the function of specific genes. Say we have a yeast that produces a

3 Quickfire Tips On A New Venture Pitch

I was chatting to a friend of a friend over a coffee recently. She talked animatedly about her Masters course thesis. She was crafting a business plan for her venture, selling a new kind of service offering to the restaurant trade. Having found out my expertise, she excitedly asked for

Your Comeback Comms From HM Budget Graphs

This week is a big one for the Westminster chatterati. The final Budget before May’s General Election. After Wednesday’s hour-long speech to Parliament – during which I’m delighted to learn that the Chancellor is permitted by custom to sip a dram of whisky at the despatch box – a

What's Your Long-Term Economic Plan

With the UK election just a few weeks away, here’s quite the funky forty seconds, hey. Skynews and (today’s) Budget mash-up. What it does show, is the mantra that the incumbent’s are repeating. Ad nauseam say the Opposition. Until the reality sinks in say those in power.

Choose Your Sales Cake Ingredients Wisely

A pair of pop culture events have sparked my selling synapses this week. From an American courtroom emerged the baffling decision that Marvin Gaye’s sublime 1977 recording Got To Give It Up was shamelessly ripped off by Robin Thicke and Pharrell Williams for their 2013 mega-hit, Blurred Lines. Yet