Salespodder (Page 242)

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If You Use Inc's Checklist Format You Will Sell More

I can get frustrated with inc.com [http://www.inc.com/]. It often revels in being far too “american”. It veers towards surface folderol over detailed depth. And for a while now its headlines are written by a buzzfeed intern. (Here’s a recent classic example of precisely this utter

Using Fridgenomics To Gauge Prospect Buy Likelihood

I caught a half-hour BBC World Talking Business [http://www.bbc.com/news/business-31042292] with Linda Yueh discussing fridgenomics. It began fairly factually. A trio of white male middle-aged analysts explained how fridge ownership portrays a country’s middle-class make-up. The aspirant working class all desire a tv, mobile phone

Recommendation Tips From Grumpy Food Trucks

[https://salespodder.com/content/images/wordpress/2015/01/lotusfoodtruck.jpg] Cape Town’s up and coming Woodstock. I happened upon The Lotus Food Truck. My two previous experiences of food trucks had been from two extremes. Meiseis, run by the delightful Marley in the same town is excellent. Jeff’s

Why Is Sales Reward Innovation Stifled

[https://salespodder.com/content/images/wordpress/2015/01/1501-ways-to-reward-employees-cover.jpg] “Over 1.6 million copies in print”. The proud sticker on the cover of this tome. Within its 580 pages reside only a dozen on formal Sales Achievement. Sadly, these are twelve pages of underwhelming, traditional American examples. Standard bonuses,

How Bedded To Your Incorrect Process Are You

So I’ve a friend living in Cape Town. He decided it was time to buy an expensive bed. Five years ago he”d had a demo from English firm, Tempur. So he recontacted them. They duly emailed a brochure. He called, ready to buy. Their pitiful response amazed him.

Vote Hexagonal Like Skynews Graphics

[https://salespodder.com/content/images/wordpress/2015/01/skynewspollprojectionshung.jpg] Most of presentation ideas I get these days go straight through my instagram, but occasionally I catch a vibe that merits deeper riffing. This one comes via the graphicists at London’s rolling tv channel Sky News [http://news.sky.

Are Prospects Feeling Values Love The Linkedin Way

[https://salespodder.com/content/images/wordpress/2015/01/bloomberglinkedin.jpg] A screenshot from Bloomberg tv’s Studio 1.0. Proof that the most lame sounding pitch can turn an (eventual) profit. “Friendster for business” LinkedIn founder Reid Hoffman doesn’t seem to like that tag, nor “the startup whisperer”. I

Distracted By Risk Map Stability?

[https://salespodder.com/content/images/wordpress/2015/01/wpid-questinfrontofriskmap400w.jpg] I do secretly enjoy Richard Quest’s annual Davos reporting for CNN. Yet every year I rail at the procession of supposed global movers and shakers that talk the same old utter rubbish. (Note my blog touching on this a

Bring Your Pitch To Life With A Prop

[https://salespodder.com/content/images/wordpress/2015/01/ukrainepresidentprop400w.jpg] I took this above pic of my telly. It’s the Ukraine President at the Davos World Economic Forum. He holds a piece of bus coachwork wreckage to prove Russian involvement in a recent Donetsk massacre. Stark image. Memorable message.

Show Your Sales Grit

Someone I once admired confided in me that one key reason they’d earned business plaudits was because they had “grit”. At the time I was struck by the specific choice of word. Their subsequent colour defined this as ‘I get up, I get going and I do what needs