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Are You Heralding Your Launch Like Facebook Did?

[https://salespodder.com/content/images/wordpress/2014/02/1stloginpageoffacebook.jpg] Let’s hope not, hey. So it seems Facebook turns ten years old today. As this screengrab whizzes around cyberspace today to record. It’s apparently their first ever logon page. The exception that proves the rule? A quick examination

3 Sales Takeaways from Youtility by Jay Baer

An unusual book review now. I guess it loosely comes from the genre known as ‘inbound marketing’. Whoa! I can hear your screams. What is a salesy guy doing reading Marketing? Is it a case of ‘know thine enemy’ you ask? Am I getting into bed with the devil? Well.

Are You Using The Power Of An Unusual Quote?

[https://salespodder.com/content/images/wordpress/2014/01/Mandela-painting.jpg] South Africa had quite a long period of mourning for Nelson Mandela. The general mood around the place was to celebrate life. I myself blogged on the wealth of his terrific quotes [http://salespodder.com/make-moves-with-mandelas-message/] you could have used

Ten Minutes That Morph Boring Barchart Into Sparkling Recall

[http://blogs.which.co.uk/technology/phones-3/phone-storage-compared-samsung-s4-still-in-last-place/] This week consumer champion Which? Magazine [http://blogs.which.co.uk/technology/phones-3/phone-storage-compared-samsung-s4-still-in-last-place/] uncovered the shocking disparities among smartphone memory. The above pic is at the top of their research piece. It certainly has impact. Clearly, it seems produced by someone

What To Do When Your Product Launch Mirrors Empty Skyscraper Space

[https://salespodder.com/content/images/wordpress/2014/01/Shard-from-London-Br-platform-Nov12.jpg] The Shard is the tallest building in Western Europe. Everyone I knew around the area loved seeing its development. A truly landmark site. It bestrides an enclave of London I’ve long adored. I took this pic one crisp autumnal

Can Your Story Be Told In De Niro's Six Second Vine Time?

This weekend prompted several scribes to praise the impact of Vine. Celebrating its first birthday, the app is all about creating six second videos. Its success spirals ever upwards. Bought by Twitter before it even launched, it already has 40m users, hot on the heels of the 150m on Instagram.

What's Our Political Fundraiser Attack Ad?

Heir to a construction fortune, Alistair McAlpine appeared to eschew his silver spoon to make it big on his own. At a frighteningly youthful age, he’d made a new mint and became chief fundraiser for Margaret Thatcher. His death this week informed me of his remarkable achievements. (Westminster Villagers

Adman Selling Lessons From His Car Boot

The often entertaining Maggs On Media recently interviewed a Joburg based adland big cheese. Reg Lascaris started his own agency as the ‘schmoozer’ alongside his creative partner without an office. All they had was his bright yellow Toyota Corolla. They told clients it was their ‘mobile pitch unit’ and let

Shine In Your Next Forecast Session By Going Back To School

[https://salespodder.com/content/images/wordpress/2014/01/DA-Report-Card-on-Zuma.jpg] Currently working a short while away in S Africa, the local news has delighted in covering the small but growing Opposition deliver its annual “Cabinet Report Card” on the government. As an outsider, it’s difficult to see much merit

Can You Use A Summary Slide Like CNN?

[https://salespodder.com/content/images/wordpress/2014/01/egyptsnewconstitution-cnn-slide.jpg] As a majority of the planet’s souls remain deprived of genuine democracy, Egyptians voted on a new constitution this week. I caught CNN put forward the document’s pros and cons with this graphic. Every presentation should have a