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How Message To Stop Breast Cancer Can Improve Your Sales

[https://salespodder.com/content/images/wordpress/2013/11/20131119-143801.jpg] UK breast cancer charities are renowned for their sterling work. I noticed with interest their latest awareness campaign. Apparently, an incredible 94% of women do not know the 5 ways to spot breast cancer. So, their latest poster had plastered

Are You Tunnelling Your Benefits Better Than New Tube Or Subway Lines?

Recently I caught an interview with the chairman of Crossrail, Terry Morgan. The entertaining business journo Jeff Randall was clearly excited about his £15bn project that tunnels across London. And it seems, with good reason. Not just because it’ll afford him new travel options from what he described as

A Different Logo Wall Treatment

Pretty much every corporate presentation has a logo wall. You know the kind of thing. Glossy idents of your valued clients plastered all over a blank background projected as big as can be. Well, here’s an ad I found reading away in a reception the other day. Its aim

Check You're Not Seen In As Bad A Light As Your Bank's "Advisers"

I cannot hide it. I hold banksters in utter contempt. Not just down to their casino capitalism and its obvious atrocities. I’m also thinking of my own personal and business banking. I have been ripped off and misled over the past quarter-century so many times. On only one occasion

Do Your Cubicle Walls Inspire?

I remember my first ever cubicle. It was grim. The person next to me was a right muppet too. On my two-foot high blue velvety-clad desk dividing wall I was greeted with posters of such corporate banality I knew my time there had to be short. My next cubicle was

Using Dallas Newspaper JFK Welcome The Day He Was Shot To Question Bid Alternatives

[https://salespodder.com/content/images/wordpress/2013/11/welcomemrkennedy.jpg] History can be a baffling arbiter. Especially when ‘written by the winners’. I really struggle with revisionism, and this week I’ve felt bombarded by it. On the 50th anniversary of the US President assassination, documentaries abound. The most entertaining,

Can Sweden's Bechdel Cinema Rating Improve Your Qualification?

Here’s an interesting movement [http://www.theguardian.com/world/2013/nov/06/swedish-cinemas-bechdel-test-films-gender-bias] from a Scandinavian film industry. > Now cinemas in Sweden are introducing a new rating to highlight gender bias, or rather the absence of it. To get an A rating, a movie must pass the so-called

You Gotta Show A Map

[https://salespodder.com/content/images/wordpress/2013/11/20131115-124137.jpg] I always smile when I see a Powerpoint slide make international news. How can we forget Michael Jackson’s strikingvials [http://salespodder.com/jackson-trial-slides/]? Or the embarrasingly amateur American Prism [http://salespodder.com/pitiful-prism-powerpoint/] snooping deck? It was terrific to

Can Your Big Bid Take Hold Like Snapchat?

Well, photosharing phenomenon Snapchat may have just turned down a $3bn buyout from Facebook. For a firm derided for buying allied concept Instagram for a mere $1bn, that is serious Zuckerberg cash. Snapchat’s appeal appears primarily in the sharer being able to stipulate how long the pic stays visible,

How Does Your Training Intensity Compare To A Tennis Champ's?

So Monday night I settled in for a must-see tennis final. Djokovic pummelled Nadal to win the prestigious end-of-year play-off crown. With the start held up slightly, telly provided a whole hour of pre-match chat. The always engaging 1976 French Open winner Sue Barker chaired lively discussions with former British