Salespodder (Page 181)

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Is The Rotterdam Effect Skewing Your Sales Plan?

[https://salespodder.com/content/images/wordpress/2015/05/rotterdamdiamondflats.jpg] Thankfully the land of my birth have moved on from the annoying and unhelpful Hard/Soft textural prefixes when trying to sum up two opposing options. Yet I fear we’re heading somewhere equally misleading when I hear countries as

Early Dotcommer's Contrarian Interview Qu

My recent posts on interviewing [https://salespodder.com/category/recruitment/] reminded me a small piece I’d read on the inc.com [http://www.inc.com/] columns. There one scribe suggests [http://www.inc.com/paul-b-brown/the-unexpected-interview-question-you-should-always-ask.html] his most revealing interview question as; > “Tell me about your friends.

Fresh Coat Of Paint Applied To Un-Pink Indelible Red Lines

Redlines. That Millennial expression so beloved of people nowadays to state where their position cannot move beyond. > ♪♬ I’m dreaming of a right Brexmas, just like the one I voted for ♫ Yes, it’s that seemingly perennial favourite, Brexit. And a nation can rejoice. Or breathe a sigh of

Your Reducer To Halt Opposition Attack

Another happy find from Football punditry. This time via a chopper centre-half that used to revel in pinching the lovehandles of opposing strikers. He referred to the importance of putting in a “reducer”. To him, this is a tackle you make that stops the opposition mounting an attack. It’s

Want To Know How A Nudge Helps You Sell More?

Libertarian paternalism. That’s the fancy name for nudging. The science behind helping people make better decisions. Whether it be the famous example of a fly tattooed onto Schipol airport urinals to keep gents toilets cleaner, or the auto-enrolment into pension schemes providing precious extra retirement benefit, positive stories abound

To Bespoke Or Not Bespoke

[https://salespodder.com/content/images/wordpress/2013/06/clarkes-menu-inner-header.jpg] Here’s a header box that greeted me as I opened out a menu at one of central Cape Town’s new trendy spots on the rapidly improving Bree Street. I instantly thought menu engineers would explode seeing this. Talk

Trump Reform Presentation Lesson

I was thoroughly entertained by three hours of Channel 4 chronological documentary on the extraordinary life story of The Donald. The final episode centred on his rise in Politics. Its most featured talking heads were former aides Roger Stone,Sam Nunbergand the man pictured above, Dean Barkley [https://en.wikipedia.

Pitch Compass Cardinal Points

What is your Sales compass? The North Star of your Solution? The magnetic pull of your ambitions? The famed four points of navigation have always been useful analogy. Yet when pitching, ‘four’ often gets overlooked in favour of the deemed more suitable ‘three’. It seems that extra point is not

Jen Sincero Badassery

I was always going to struggle with this. The second in what might likely become a franchise of authoring [https://jensincero.com/]s imploring that You Are A Badass. This follow-up is worryingly subtitled, Master the Mindset of Wealth. From the outset, let me state that my cynicism surrounding the

Hand Your Popstar Prospect The Pen & Let Them Draw

[https://www.theguardian.com/music/2017/oct/26/rita-ora-on-breakups-and-burnout-terry-richardson] This is part of a pr piece of fluff to coincide with a popstar comeback. In my youth I knew these latest album/tour/single launches as ‘campaigns’. Now they appear to be termed “eras [https://www.theguardian.com/music/2017/